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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

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Reference ( 64 ) 〈TOP〉
  1. 李奕宣. (2013). 手機遊戲 App 持續使用意圖之研究. 臺灣大學資訊管理學研究所學位論文, 1-60.
  2. 林家五, 何惠鈺, & 張書豪. (2010). 以社會認定與沉浸觀點探討部落格使用者之態度與行為. 電子商務學報, 12(1), 155-182.
  3. 張雯琪. (2016). 以親密理論探討購物網站個人化服務對顧客忠誠度之影響.
  4. 陶蓓麗, & 程瑞南. (2006). 網路購物顧客價值對顧客關係品質的影響之實証研究. 中山管理評論, 14(2), 517-549.
  5. Agarwal, R., & Karahanna, E. (2000). Time flies when you''re having fun: Cognitive absorption and beliefs about information technology usage. MIS quarterly, 665-694.
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