應用意象圖表於產品開發的探討

An Exploration of the Application of Image Map in Product Development

林倍如(Bei-Ru Lin)

指導教授 ： 林登立

朝陽科技大學/設計學院/工業設計系碩士班/碩士(2010年)

摘要

日常生活中，人們用各種方式、方法來處理事物和解決問題；在產品設計的領域裡，設計者則運用各種設計方法、工具，來協助處理一切有關於產品設計所面臨的問題。
本研究目的在於研究意象圖表於產品開發時的應用情形。研究中以相關文獻探討，試尋求意象圖表疑惑之解答，並藉由進行學者訪談的方式，從中再確認觀念之適切性；欲透過業界專家的訪談了解意象圖表使用程序，最後，隨機挑選五項產品進行產品開發時的獨立演練，盼由演練過程獲得更完善資訊。
在透過案例的演練過程後，本論文得出以下幾點結果：
1.欲設計之產品條件越清楚，意象圖表上所呈現產品圖片數量越少。
2.進行意象圖表前的資料蒐集，不但有助於設計者了解該產品資訊，對於往後意象圖表內語彙的選定，亦有正相關效果。
3.運用程度差異的圖片評比方式，才能夠確切的顯示產品與產品間的差異性。
4.越是明確的判斷，越能夠迅速的將圖片位置排列好，也減少再比對之必要性，因此，當顧客所提出的需求越明確時，設計者運用意象圖表的需求性相對越低。

5.透過欲設計目標的選定，意象圖表可以幫助設計者確認市面上之競爭產品，進而讓設計者能夠去分析競爭產品。

關鍵字

意象圖表 ； 產品開發 ； 設計方法

並列摘要

In daily life, people use a variety of ways or method ,for handling things and solving problems. In the field of product design, designers used a variety of design methods or tools, to help deal with all about the problems facing product design.
This research is conducted to find Image map applications in product development situation. Use related literature try to find the answer of Image Map''s doubts. And Interview academics conducted, from further confirm the relevance of ideas. Interviews with industry experts of Image Map to understand the procedures used. Final, random selection of five independent products and practice to product develop-
ment. Hope the training process to get more complete information.

Through the case of the exercise procedure, the paper obtained the following results:
1.The more clearly on design products'' conditions, the less and less product images were be presented on image map.
2.Before collection Image Map''s data ,help designers to understand the product information and help Selection of vocabulary.
3.Rating form a picture that use difference degree of Image Map, can display the exact the differences between products and products.
4.More explicit judgments, the more quickly the picture can be arranged in good position, also reduce the necessity of comparing. Therefore, when customer made the more clear demand, designer using image map''s lower relatively demand.
5.For selected through the design goals, image map can help the design-er to confirm the competitive product market. Then let the designer analyze competitive products.

並列關鍵字

Image Map ； Product Development ； Design Method

參考文獻

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