DOI
stands for Digital Object Identifier
(
D
igital
O
bject
I
dentifier
)
,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.
Using DOI as a persistent link
To create a persistent link, add「http://dx.doi.org/」
「
http://dx.doi.org/
」
before a DOI.
For instance, if the DOI of an article is
10.5297/ser.1201.002
, you can link persistently to the article by entering the following link in your browser:
http://dx.doi.org/
10.5297/ser.1201.002
。
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.
Cite a document with DOI
When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.
DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registration ( doi.airiti.com ) 。
網站技術、交易成本、服務品質對B to C通路滿意度與偏好之影響
林仕軒 , Masters Advisor:楊浩二
英文
電子商務通路偏好 ; 電子商務通路滿意度 ; 服務品質 ; 交易成本 ; 網站技術 ; EC CHANNEL PREFERENCE ; EC CHANNEL SATISFACTION ; SERVICE QUALITY ; TRANSACTION COST ; WEBSITE TECHNOLOGY


- Anderson, Rolph E. “Consumer Dissatisfaction: The Effect of Disconfirmed Expectance on Perceived Product Performance.” Journal of Marketing Research, Vol.10, No.1 (1973): 38-44.
連結: - Bhattacherjee, Anol. “An Empirical Analysis of the Antecedents of Electronic Commerce Service Continuance.” Decision Support Systems, Vol.32, No.2 (2001a): 201-213.
連結: - Chang, Y. H. “A Study on the Relationship among Service Quality, Customer Satisfaction, Trust, Commitment, and Behavioral Intentions—with Banking as an Example.” Unpublished Thesis, Tatung University, (2003).
連結: - Chen, S. F. “An Examination of Repurchase Intention in Banking: Relating Customer Relationship, Service Quality, Brand Image, and Customer Satisfaction.” Unpublished Thesis, Tatung University, (2003).
連結: - Coughlan, Anne T., E. Anderson, L. Stern, and A. El-Ansary. Marketing Channels. Upper Saddle River, NJ: Prentice-Hall, (2001).
連結: