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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 160 ) 〈TOP〉
  1. 方盈潔,「微網誌使用行為研究:以PLURK使用者為例」,國立政治大學廣播電視學研究所未出版碩士論文,(2008):1-125。
  2. 陳品宏,「面對面與Facebook 之人際互動研究」,國立臺灣大學資訊管理學研究所未出版碩士論文,(2009):1-83。
  3. Agarwal, R. and E. Karahanna, “Time Flies when You're Having Fun: Cognitive Absorption and Beliefs about Information Technology Usage”, MIS Quarterly, 24(4), (2000): 665- 694.
  4. Agarwal, R. and J. Prasad, “The Antecedents and Consequents of User Perceptions in Information Technology Adoption”, Decision Support Systems, 22(1), (1998): 15-29.
  5. Ahn, T., S. Ryu, and I. Han, “The Impact of the Online and Offline Features on the User Acceptance of Internet Shopping Malls”, Electronic Commerce Research and Applications, 3(4), (2004): 405-420.
Times Cited (6) 〈TOP〉
  1. 簡孝全(2014)。使用者選擇社群之決策因素探討以Facebook為例。中正大學企業管理學系學位論文。2014。1-60。
  2. 卓宗成(2016)。物理治療師使用臉書行為研究。中山醫學大學醫療產業科技管理學系碩士班學位論文。2016。1-70。
  3. 方科霽(2016)。行動購物族響應式網頁使用意向研究。淡江大學企業管理學系碩士在職專班學位論文。2016。1-42。
  4. 鄧逸凡(2016)。結合網路互動性與資訊採用模式探討購買意願與網路口碑傳播意願之影響因素:以社群媒體為例。虎尾科技大學資訊管理系碩士班學位論文。2016。1-62。
  5. 翁芹鎂(2017)。參與網路社群對教師專業發展之影響-以國小教師為例。虎尾科技大學資訊管理系碩士在職專班學位論文。2017。1-91。
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