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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
    Reference ( 161 ) 〈TOP〉
    1. 司徒達賢(1995)。策略管理。台北市:遠流。
    2. 李忠星 (1993)。休閒度假中心經營成功關鍵因素之研究。未出版碩士,文化大學觀光事業研究所,台北縣。
    3. 林敏益(2005)。生活服務類連鎖體系關鍵成功因素之研究 —以資源基礎理論為實證。未出版碩士,國立成功大學高階管理碩士在職專班,台南市 。
    4. 施志宜(1995)。餐飲業經營管理成功因素之研究—以西式速食業為實証。第一屆餐飲管理學術研討會論文集,149-181。
    5. 郭佩雯(2004)。連鎖藥局關鍵成功因素的探討。未出版碩士,國立臺灣大學醫療機構管理研究所,台北市 。
    Times Cited (1) 〈TOP〉
    1. 黃建彰(2010)。組織績效考核表改良之研究–以會計師事務所為例。淡江大學資訊管理學系碩士在職專班學位論文。2010。1-62。 
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