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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
    Reference ( 30 ) 〈TOP〉
    1. 9. 陳中(2008),改良式通用設計評估模式運用於產品設計之研究—以傘架為例,大同大學工業設計學系研究所碩士論文,未出版,台北市。
    2. 23. Thomas L. Saaty. (1980). The Analytic Hierarchy Process. New York, McGrae-Hill.
    3. 24. Ullman, D. G. (1992). The Mechanical Design Process. New York,McGraw-Hill.
    4. 1. 中華民國教育部(1994),教育部重編國語辭典修訂本,臺北市:教育部國語推行委員會。
    5. 2. 李浩羽(2006),文化創意商品對顧客價值及消費者態度之研究-以日本良品計劃株式會社之台灣「無印良品」商品為例,私立中華大學科技管理研究所碩士論文,未出版,新竹市。
    Times Cited (1) 〈TOP〉
    1. 陳竹儀(2011)。不是品牌的品牌—由無印良品看 生活雜貨品牌的價值傳達。政治大學廣告研究所學位論文。2011。1-125。
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