DOI
stands for Digital Object Identifier
（
D
igital
O
bject
I
dentifier
）
,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.
Using DOI as a persistent link
To create a persistent link, add「http://dx.doi.org/」
「
http://dx.doi.org/
」
before a DOI.
For instance, if the DOI of an article is
10.5297/ser.1201.002
, you can link persistently to the article by entering the following link in your browser:
http://dx.doi.org/
10.5297/ser.1201.002
。
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.
Cite a document with DOI
When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.
DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registration （ doi.airiti.com ） 。
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- 李勝祥、吳若己(2008)。顧客關係管理。滄海圖書，台中市。
連結：
- 王昭雄、陳得發(2005)。直銷產業顧客滿意度與顧客忠誠度關係之研究-以人口特質知覺價值及使用者類型為干擾變項。Chiao Da Management Review，25(2)。
連結： - 古秋雲、蔡明田、陳建成(2008)。服務品質與服務價值對顧客忠誠影響效果之實證研究－以國立成功大學附設醫院健康檢查中心爲例。醫管期刊，9（3），頁205-221，高雄市。
連結： - 李城忠、林孟潔(2005)。運動健身俱樂部個人教練之專業知能顧客滿意度與顧客忠誠度之研究。人文暨社會科學期刊，1 (2)，頁55-64。
連結： - 李孟訓、周建男、林俞君(2006)。休閒農場之服務品質、關係品質與顧客忠誠度之關聯性研究。農業經濟半年刊，80，頁125-168。
連結：
