登堂未入室：信任結構、協力網絡與臺商產業群聚的模式

Going through the Hall without into the Chamber: Inter-personal Trust and Exclusionary Networks among Taiwanese Manufacturers in the Yangtze Delta

耿曙(Shu Keng) ； 林家煌(Chia-Huang Lin)

《社會科學論叢》 2卷1期 (2008/04) Pp. 91-126

https://doi.org/10.30401/RSS.200804_2(1).0004

摘要

臺商西進後的發展，向來是臺灣學術界與實務界高度關切的議題，本研究針對西移後的臺商當地化問題，以蘇南地區（包括上海市及以蘇州為中心的江蘇南部）實地調查為基礎，以側重協力網絡的臺商製造業為對象，藉由為期兩個半月的訪談與觀察，試圖釐清臺商產業網絡是否已經大幅納入大陸當地廠商？其背後運作邏輯又為何？換言之，本研究的目的在探討臺商當地化的局限：在雙方同文同種的背景下，臺商為何持續排除當地廠商，使臺商協力網絡表現為「過門不入」的封閉網絡？對此，本文首先在經驗層面，發現蘇南地區的臺商產業網絡，大多源自網絡的整體移植與重建，使得該地區臺商的產業體系，多數仍殖根於形成於臺灣的協力網絡。對此，本文進一步分析其背後原因，發現關鍵在於臺商的信任結構：雙方間長期的默契與信任，在彼此的交易互動中，扮演極其關鍵的角色，臺商的產業網絡，因此持續自我強化與維護，很難容納新進未知的成員。因此，綜合上述，本研究將透過產業群聚、協力網絡及信任結構三者間的交互影響，研究臺商產業當地化的歷程。

關鍵字

臺商 ； 中國經濟 ； 產業群聚 ； 協力網絡 ； 信任

並列摘要

In recent years, the pace of localization of Taiwanese manufacturers in China has been a hot topic for both academic and non-academic communities. These Taiwanese companies have been mostly described as increasingly dependent on China's market and capital, along with collaborating with local enterprises, and being managed by Mainland employees. However, recent statistics also shows that no matter the ratio of joint ventures or business-partnerships though sharing numerous cultural characteristics, these Taiwanese companies have fallen behind their Western counterparts. This paper seeks to make this obvious contradiction. According to our 70-day field research, it is determined that the pre-existing business ties among Taiwanese manufacturers that binds them together and causes them to turn away from local suppliers. Simply put, it is interpersonal trust and self-reinforcing business networks that obstruct Taiwanese enterprises from further localization in China.

並列關鍵字

Taishang/Taiwanese businesspeople ； Chinese economy ； conglomeration ； business networks ； interpersonal trust