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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。



Data Source: Academic Citation Index (ACI)
As Taiwan's largest Citation Index, we currently have on record all Humanities, and Sociology journals that were published in Taiwan. The number of periodicals that are published on a regular basis total around 400 different types. If periodicals that were added to the collection but then halted are counted as well, the number of periodicals total over 500 types. Every year we announce the recorded periodicals' impact factor, etc. to the public, and allow scholars utilize our materials to carry out academic research for free.

Impact Factor: The statistic indicating the average number of times a journal's articles published in the past two years have been cited in the counting year.
Formula: (Number of cites in counting year to articles published in the span of two years ) ÷ (Number of articles published in the span of two years)
Example: The impact factor in 2010 (determined in 2011)
In 2009, Journal A published 15 articles, and these 15 articles were cited 20 times in 2010.
In 2008, Journal A published 16 articles, and these 16 articles were cited 30 times in 2010.
→ →2010's Impact Factor = (20+30) ÷ (15+16) = 1.61 =(20+30)÷(15+16)≒1.61


What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

Abstract 〈TOP〉
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Reference ( 20 ) 〈TOP〉
  1. 陳澤義、葉香麟(2007)。品牌形象、品牌關係與知覺品質關係之研究─以美白化妝品品牌為例。東吳經濟商學學報,58,1-30。
  2. Monroe, K.B.,Krishnan, R.(1985).The Effect of Price on Subjective Product Evaluation in Perceived Quality: How Consumer View Stores and Merchandise.New York:McGraw-Hill Book Company.
  3. Schiffman, W.L.,Kaunk, L.L.(2000).Consumer Behavior.New Jersey:Prentice-Hall.
  4. Tsai, Shu-pei(2005).Utility, cultural symbolism and emotion: A comprehensive model of brand purchase value.International Journal of Research in Marketing,22(3),277-291.
  5. Woodruff, R. B.,Gardial, S. F.(1996).Know your customer: New approaches to understanding customer value and satisfaction.Cambridge, MA:Blackwell.
Times Cited ( 7 ) 〈TOP〉
  1. 康明璋(2010)。探討知覺價值與知覺風險之前因因子及其對線上購物滿意度之影響─以線上購物產業為例。屏東科技大學企業管理系所學位論文。2010。1-0。 
  2. 張正興(2014)。消費者對烏日啤酒商圈服務品質、顧客滿意度 及顧客忠誠度之研究。朝陽科技大學休閒事業管理系學位論文。2014。1-80。
  3. 張雅菁(2015)。產品過時恐懼與消費者購買決策:新產品預告、品牌形象與口碑的影響。臺灣大學商學研究所學位論文。2015。1-70。
  4. 錢冠廷(2015)。影響購買意願產品要素之研究-以自行車為例。樹德科技大學生活產品設計系碩士班學位論文。2015。1-96。
  5. 洪郁欣(2017)。遊客遊憩體驗、旅遊知覺價值與搭乘滿意度對再乘意願之研究-以澎湖某客輪為例。朝陽科技大學休閒事業管理系學位論文。2017。1-62。
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