網路政治中的演算法傳播及其異化

On the Algorithmic Propagation and Alienation in Netpolitik

熊興(Xiong Xing)

《亞洲政經與和平研究》 8期 (2021/12) Pp. 51-66

摘要

在社交媒體時代，網路政治的發展正出現新的變化。隨著大數據、人工智慧等技術的發展，社交媒體與智慧演算法進行結合，政治力量通過演算法傳播進行資訊傳遞、意見回饋、政治動員等政治活動，對各國的政治發展正帶來持續的深遠影響。在網路政治中，演算法傳播有助於政治運行更加高效和科學化，有助於更好地輔助決策。但當一些組織和機構處於特定目的進行利用時，則會導致演算法傳播出現異化，對一些國家和地區的政治選舉乃至民意走向都帶來重要影響，對演算法的治理正成為人們日益關注的問題。

關鍵字

網路政治 ； 演算法傳播 ； 異化 ； 演算法治理

並列摘要

In the era of social media, new changes are taking place in the development of Netpolitik. With the development of big data, artificial intelligence and other technologies, social media and intelligent algorithms are combined, and political groups carry out political activities such as information transmission, opinion feedback and political mobilization through algorithmic propagation, which is having a lasting and far-reaching impact on the political development of various countries. In Netpolitik, algorithmic propagation helps to run politics more efficiently and scientifically, and helps to better assist decision-making. However, when some organizations and institutions make use of it for a specific purpose, it will lead to the alienation of algorithmic propagation, which will have an important impact on the political elections and even the trend of public opinion in some countries and regions. The governance of the algorithm is becoming an issue of increasing concern.

並列關鍵字

Netpolitik ； Algorithmic Propagation ； Alienation ； Algorithmic Governance