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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。



Data Source: Academic Citation Index (ACI)
As Taiwan's largest Citation Index, we currently have on record all Humanities, and Sociology journals that were published in Taiwan. The number of periodicals that are published on a regular basis total around 400 different types. If periodicals that were added to the collection but then halted are counted as well, the number of periodicals total over 500 types. Every year we announce the recorded periodicals' impact factor, etc. to the public, and allow scholars utilize our materials to carry out academic research for free.

Impact Factor: The statistic indicating the average number of times a journal's articles published in the past two years have been cited in the counting year.
Formula: (Number of cites in counting year to articles published in the span of two years ) ÷ (Number of articles published in the span of two years)
Example: The impact factor in 2010 (determined in 2011)
In 2009, Journal A published 15 articles, and these 15 articles were cited 20 times in 2010.
In 2008, Journal A published 16 articles, and these 16 articles were cited 30 times in 2010.
→ →2010's Impact Factor = (20+30) ÷ (15+16) = 1.61 =(20+30)÷(15+16)≒1.61


What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number




Chinese/English Abstract :


Times Cited :

5-year impact factor (Impact Factor)
2018 Year
  •     Subject
  •     Ranking
    Management 12

Please go to Academic Citation Index to view complete annual metrics of journals.

2521-4306, Seasonal Periodical,Regular Release

DOI : 10.6504/JMBR

Index Collection: : TSSCI , ACI

Title Changes List
  • 管理科學學報

    1985 / 11 - 1989 / 05(Journal Title Changed)

    • 管理學報

      1998 / 09 - 2017 / 06(Journal Title Changed)

      • 管理學報

        2017 / 09 - 2021 / 09(Regular Release)

Basic Information

Language : 繁體中文;英文

Available From: : 34 卷 3 期

Social Sciences> Management




社團法人中華民國管理科學學會 Publishing 』

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馬友薏(Yu-Yi Ma)廖淑伶(Shuling Liao)

消費者純正性需要純正性消費價值觀量表建置consumer need for authenticityauthenticityconsumption valuescale development

10.6504/JMBR.201712_34(4).0001 DOI

Abstract | Reference(78) Download Download PDF Add to Cart Add to Cart Track Track



黃增隆(Tseng-Lung Huang)別蓮蒂(Lien-Ti Bei)樓永堅(Yung-Chien Lou)

沉浸體驗人際虛擬互動人機互動自發性引導訪談法flow experienceinterpersonal virtual interactivitymachine-interactivityauto-driving

10.6504/JMBR.201712_34(4).0002 DOI

Abstract | Reference(85) Download Download PDF Add to Cart Add to Cart Track Track



陳蘊芳(Yun-Fang Chen)郭憲誌(Hsien-Chih Kuo)林孟彥(Tom M. Y. Lin)

社群媒體社群行銷社群參與社群網絡行銷策略social mediasocial marketingsocial participationsocial networksmarketing strategy

10.6504/JMBR.201712_34(4).0003 DOI

Abstract | Reference(53) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track


Rethinking Self-Control: How It Interacts with Goal Temporal Distance, Individual Time Orientation and Regulatory Focus

江宜芳(Yi-Fang Chiang)王仕茹(Shih-Ju Wang)黃恆獎(Heng-Chiang Huang)

self-controltime orientationregulatory focustemporal distancegoal pursuit知覺自我控制時間導向調節焦點時間距離目標追求

10.6504/JMBR.201712_34(4).0004 DOI

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楊俊明(Chun-Ming Yang)

經濟不安全感懷舊訴求生命意義品牌真誠性economic insecuritynostalgic appealmeaning in lifebrand authenticity

10.6504/JMBR.201712_34(4).0005 DOI

Abstract | Reference(117) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track



施麗婷(Li-Ting Shih)黃明新(Min-Hsin Huang)

網路購物顧客感恩關係行銷關係利益線上顧客忠誠度online shoppingcustomer gratituderelationship marketingrelationship benefitonline shopping

10.6504/JMBR.201712_34(4).0006 DOI

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劉秀雯(Hsiu-Wen Liu)林育理(Yu-Li Lin)王景萱(Ching-Hsuan Wang)

品牌社群顧客參與媒介特質行銷訴求brand communitycustomer engagementmedia characteristicsmarketing appeals

10.6504/JMBR.201712_34(4).0007 DOI

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喬友慶(Yu-Ching Chiao)黃俊儒(Chun-Ju Huang)鄭耿翔(Keng-Hsiang Cheng)丁瑞彥(Jui-Yen Ting)

動態競爭策略/戰術性行動模仿回應多重市場接觸市場績效competitive dynamicsstrategic/tactical actionsimitation responsemultimarket contactmarket performance

10.6504/JMBR.201712_34(4).0008 DOI

Abstract | Reference(74) Download Download PDF Add to Cart Add to Cart Track Track

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