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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Times Cited : (2)

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What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

Basic Information
Publisher

National Taiwan University

Taiwan

國立臺灣大學 Publishing 』

台大_NTU
2021年
Total1Pages
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1

網路零售模式與產品績效:產品特質的干擾效果

王浩

網路零售模式通路選擇市場平臺亞馬遜網Online retail formatsChannel selectionsMarket-based platformAmazon

10.6342/NTU202004418 DOI

Abstract | Reference(97) Search in Library Search in Library Unauthorized Unauthorized Track Track

2

中國面板產業之併購策略研究 ——以京東方併購中電熊貓為例

周罡

面板產業京東方中國大陸併購策略Panel IndustryBOEChinese MainlandM A Strategy

10.6342/NTU202100113 DOI

Article delay authorization/print view service Full-Text will be available on 2026/01/21

Abstract | Reference(39) Search in Library Search in Library Track Track

3

基於限價委託簿的當日股價預測

徐慕華

限價委託簿主成分分析向量自迴歸模型台灣股市價格預測獲利能力limit order bookprincipal component analysisVector Autoregression ModelTaiwan Stock Marketprice forecastingprofitability

10.6342/NTU202100405 DOI

Article delay authorization/print view service Full-Text will be available on 2026/02/02

Abstract | Reference(15) Search in Library Search in Library Track Track

4

地方色彩行銷 地方色彩對地方品牌聯想和消費者選擇之影響探討

黃瑋中

地方品牌色彩行銷促發效應消費者決策生產力取向Place BrandingPrimingColor MarketingConsumer MindsetProductivity Orientation

10.6342/NTU202100074 DOI

Abstract | Reference(137) Download Download PDF Add to Cart Add to Cart Track Track

5

用戶行為分析與購買預測

沈哲宇

消費者行為顧客分析機器學習精準行銷購買預測customer behaviorcustomer analysismachine learningprecision marketingpurchasing prediction

10.6342/NTU202100154 DOI

Abstract | Reference(34) Download Download PDF Add to Cart Add to Cart Track Track

6

企業永續發展策略與品牌權益之研究-以DSM公司為例

吳翰青

永續發展策略品牌權益品牌策略可持續發展帝斯曼Sustainability developmentBrand equityBrand strategyRoyal DSMESG

10.6342/NTU202100636 DOI

Article delay authorization/print view service Full-Text will be available on 2026/02/18

Abstract | Reference(45) Search in Library Search in Library Track Track

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2021年
Total 1 Pages
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