Search & Read at all times.
Your portable library is online!
44.200.137.63,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

close

DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

Close

Reference :

Close

Times Cited : (2)

Abstract

Abstract

Close

What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

Basic Information
Publisher

Tankang University

Taiwan

淡江大學 Publishing 』

淡大_TKU
2012年
Total3Pages
Previous Page123Next Page
Most Recently Published/Page #
Full-Text Files at the Top
Most Recently Published/Page #
Sort by Ascending Titles
1

消費者如何消費品牌故事—故事的生命歷程觀點

陳律伶

故事行銷經典商品香奈兒五號香水Storytelling MarketingClassic productChanelChanel No.5

10.6846/TKU.2012.00047 DOI

Abstract | Reference(70) Download Download PDF Add to Cart Add to Cart Track Track

2

不同操作策略下,超大型個股投資價值之剖析 法人版投資組合 v.s. 散戶版投資組合

賀照惇

法人版投資組合散戶版投資組合相對績效絕對績效買跌殺漲買漲殺跌Relative performanceAbsolute performanceInstitutional investmen portfolioRetail investment portfolio

10.6846/TKU.2012.00089 DOI

Abstract | Reference(6) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track

3

探討服務失誤與服務補救對顧客關係及顧客滿意度之影響

林婉儀

服務失誤服務補救結果公平顧客關係顧客滿意度Service FailureService RecoveryCustomer RelationshipsCustomer SatisfactionOutcome Fairness

10.6846/TKU.2012.00150 DOI

Abstract | Reference(63) Download Download PDF Add to Cart Add to Cart Track Track

4

百貨公司周年慶期間消費者行為研究—以保養品與化妝品為例

張珮綺

周年慶消費者行為消費者決策程序模式Annual salesConsumer behaviorConsumer decision process model

10.6846/TKU.2012.00173 DOI

Abstract | Reference(39) | Times Cited(2) Download Download PDF Add to Cart Add to Cart Track Track

5

愛情態度、生活型態和科技準備度對網路交友行為之研究

萬峻廷

科技準備程度愛情態度生活型態網路交友technology readinesslove attitudelifestyleonline dating

10.6846/TKU.2012.00215 DOI

Abstract | Reference(66) | Times Cited(2) Download Download PDF Add to Cart Add to Cart Track Track

6

產業龍頭股與產業高價股之投資績效評估

蘇毓超

市價總值最大股價最高相對績效絕對績效Market valuemarket pricerelative performanceabsolute performance

10.6846/TKU.2012.00236 DOI

Abstract | Reference(6) | Times Cited(2) Download Download PDF Add to Cart Add to Cart Track Track

7

網友廣告再製對原廣告效果之影響─以使用者產生內容的觀點

林依瑩

使用者產生內容廣告效果廣告再製KUSO網路口碑User-Generated Content (UGC)advertising effectivenessreproduced advertisingKUSOElectronic word –of-mouth (eWOM)

10.6846/TKU.2012.00312 DOI

Abstract | Reference(61) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track

8

不同文化群體在購買綠色產品時之比較研究

張瑚娜

綠色產品綠色消費者行為綠色行銷跨文化行銷計畫行為理論Green ProductsGreen Consumer BehaviorGreen MarketingCross-cultural MarketingTheory of Planned Behavior

10.6846/TKU.2012.00339 DOI

Abstract | Reference(92) | Times Cited(6) Download Download PDF Add to Cart Add to Cart Track Track

9

政府援助計畫、權益報酬風險與違約風險機率:選擇權評價分析

李致緯

援助方案違約風險機率權益報酬風險選擇權評價分析TARPEquity RiskDefault RiskOption Model

10.6846/TKU.2012.00403 DOI

Abstract | Reference(40) | Times Cited(1) Download Download PDF Add to Cart Add to Cart Track Track

10

政府資金挹入與購買不良資產方案 對銀行權益報酬違約風險機率影響之探討

吳姵賢

違約風險利差政府援助Default RiskInterest MarginBailout

10.6846/TKU.2012.00469 DOI

Abstract | Reference(104) | Times Cited(2) Download Download PDF Add to Cart Add to Cart Track Track

Most Recently Published/Page #
Full-Text Files at the Top
Most Recently Published/Page #
Sort by Ascending Titles
2012年
Total 3 Pages
Previous Page123Next Page

close

close