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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Times Cited : (2)

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What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

Basic Information
Publisher

Tankang University

Taiwan

淡江大學 Publishing 』

淡大_TKU
2022年
Total2Pages
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1

台灣現有行動支付產業行銷策略之研究- 以AI工具分析

袁瑀媗

感知利益感知風險從眾行為行銷推廣行動支付AI分析產品創新Perceived BenefitPerceived RisksMarketing and PromotionProduct InnovationAI Tools AnalysisMobile PaymentGroup Impact

Abstract | Reference(40) Download Download PDF Add to Cart Add to Cart Track Track

2

台灣如何轉由留學生出口國至留學生進口國 -時間序列數據研究

許譯云

國際學生留學的決定因素高等教育管理中高所得國家台灣留學生International StudentsDeterminants of Studying AbroadHigher Education ManagementNew destinationsStudents from Taiwan.

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3

消費者創新能力和感知價值對智慧型手錶購買行為的影響研究

張開聞

智慧型手錶感知價值消費者創新能力購買意願smart watchperceived valueconsumer innovativenesspurchase intention

Abstract | Reference(179) Download Download PDF Add to Cart Add to Cart Track Track

4

消費者對外資行動購物APP之關鍵因素策略分析

吳佳穎

行動購物APP消費者滿意度資訊系統成功模型服務品質系統品質資訊品質產品特性Mobile Shopping APPCustomer SatisfactionInformation System Successs ModelService QualitySystem QualityInformation QualityProduct Characteristics

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5

探討消費者對於電動汽車之購買因素

高碩謙

電動汽車替代燃料汽車電動汽車採用率購買因素消費者行為消費者態度Electric VehiclesAlternative Fuel VehiclesElectric Vehicle AdoptionPurchase FactorsConsumer BehaviorConsumer Attitudes

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6

消費者對影音串流平台支付意圖之研究

孫瑋妤

影音串流平台支付意圖知覺犧牲顧客滿意行為區隔可靠性保證性Streaming Video PlatformBehavior SegmentationPayment IntentCustomer SatisfactionPerceived SacrificeReliabilityAssurance

Abstract | Reference(68) Download Download PDF Add to Cart Add to Cart Track Track

7

新年福袋對消費者網路口碑傳播與購買意願之影響

黃詩媛

新年福袋模仿同行傾向規範同形傾向強制同形傾向社會從眾傾向網路口碑傳播購買意願Lucky bagMimetic isomorphismNormative isomorphismCoercive isomorphismBandwagon effectWord of Mouth CommunicationPurchase Intention

Abstract | Reference(27) Download Download PDF Add to Cart Add to Cart Track Track

8

以企業形象、自我決定理論探討信用卡回饋方案對辦卡意願之影響-以某銀行信用卡為例

黃宥汶

企業形象自我決定理論網路口碑傳播意願辦卡意願Corporate imageSelf-determinationWord-of-MouthWillingness of applying for a credit card

Abstract | Reference(86) Download Download PDF Add to Cart Add to Cart Track Track

9

Coronavirus COVID-19後,國際貿易實務之探討

吳瑞均

國際貿易國際貿易實務一帶一路International tradeInternational trade practicesOne Belt and One Road

Abstract | Reference(38) Download Download PDF Add to Cart Add to Cart Track Track

10

消費者對於行動購物平台使用意圖之研究

蔡依岑

行動購物服務品質企業形象顧客滿意使用意圖Mobile ShoppingService QualityCorporate ImageCustomer SatisfactionUsage Intention

Abstract | Reference(78) Download Download PDF Add to Cart Add to Cart Track Track

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Total 2 Pages
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