地域文化之精神意象導入公車等候亭之研究-以臺南市古蹟文化為例

Introducing the spiritual image of regional culture to bus stops – A case study on historic site culture in Tainan City

鐘仕展(Shih-Chan Chung)

指導教授 ： 陳俊瑋

共同指導教授 ： 林崇宏

嶺東科技大學/設計學院/科技商品設計研究所/碩士(2012年)

摘要

地域發展與歷史文化有著密不可分的關係，文化的歷史精神會隨著時間構成當地意象的要素，臺南被稱為「文化古都」，經歷過不同種族的開發，造就了現今臺南多元化的建築與文化精神。大眾運輸工具扮演著重要的運輸工作，而在民眾等候公車的同時，公車等候亭提供民眾遮陽避雨與詳細的搭承資訊，乘載點樹立在地域各處，因此，我們能將其視為此地域的一部份，導入該地域特有的文化精神，發展出具地域文化的公共設施。
本研究所探討的重點是，藉由古蹟文化精神的萃取，透過符號學理論與比喻式設計手法的應用，並結合階段性的問卷方式，將文化精神轉化為符號，並導入於公車等候亭中，藉以將地域文化加以實質呈現，而使用等候亭的民眾，能夠自然的體驗其地域文化，並認識文化的精神。
從本研究成果可以得知，文化精神意象可以透過符號或是圖像元素的詮釋，將之轉換為實際物象的呈現，希望本研究結果，能成為其他縣市的城市美化計畫的設計典範。文化精神所蘊涵深遠而悠久的歷史，透過生活中的公共設施，讓民眾更容易的去了解城市背後的文化精神，進一步的去學習該悠久文化所傳承的精神與意涵。

關鍵字

地域文化 ； 大眾運輸工具 ； 公車等候亭 ； 符號學 ； 比喻式設計

並列摘要

Regional development and historical culture are considered closely related that the historical spirit of culture would form the elements of regional images over time. Tainan is named an “ancient cultural capital” whose diverse architecture and cultural spirit are created by the development of various ethnic groups. Public transportation is primary for the public that bus stops provide the public with shelters from the sun and rain as well as detailed information of the rides. Bus stops locate on several places in the region that they are regarded as a part of the region for introducing the specific cultural spirit of the region and developing the public facilities with regional culture.
By extracting the cultural spirit of historical sites, this study tends to combine phased questionnaire surveys to transform cultural spirit into symbols through semiotic theories and figurative design and to further introduce them to bus stops so as to present the regional culture. The public at bus stops therefore could naturally experience the regional culture and know the cultural spirit.
From the research outcomes, cultural spiritual image could be interpreted by symbols or images and transformed into actual objects. With the research outcomes, it is expected to become an icon of design for the beautification plans of other counties and cities. The profound history covered in cultural spirit could be easily understood through public facilities so that the public could further learn the spirit and meaning of such culture.

並列關鍵字

regional culture ； public transportation ； bus stop ； semiotics ； figurative design

參考文獻

外文部份

1 Barthes, Roland (1968) Translated from the French by Annette Lavers and Colin Smith Elements of semiology New York：Hill and Wang。

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4 Lin, R. T. (2007), Transforming Taiwan aboriginal cultural features into modern product design：A case study of a cross-cultural product design model. International Journal of Design, 1(2), 45-53。