論博物館展示方法面面觀

展示是一種綜合性技術的呈現，用來與觀眾進行不同內容的傳達與溝通。雖然溝通方式隨著科技的進步而產生更多方法，但不論以何種方法展示，一個展示品呈現便是一種方法或一種語言、一種模式，此是建立在知識傳達的基礎上，即利用適當的方法，將知識訊息正確傳達給觀眾。展示方法因涉及不同的內容架構鋪陳、媒體技術應用等，各有不同的角度切入與詮釋；本文為釐清展示方法的內涵及其應用，主要從展示媒體及其與觀眾互動關係，採文獻的研究，整理與歸納出媒體技術、媒體形式，以及觀眾等層面的展示方法，並就其字義及內涵進行分析。博物館展示為有效傳達與溝通，不論以何種的媒體或觀眾參與形式，最終是回歸媒體技術的呈現。因此媒體技術的應用及其類型的定義，更需有系統的探討與建立，以助於展示實務上有效的溝通及應用的參考。但在媒體技術應用及其參與方式的類型，或從不同觀眾群理解媒體技術的實質溝通效果，以及單一媒體技術的應用可能性及其效果等的課題，是目前不多見，可進一步探討，應能助於釐清展示媒體的應用定義，也容易判斷其內涵。

關鍵字

博物館展示；展示方法；展示媒體；媒體技術

並列摘要

Exhibition is a kind of presentation of multiple technologies which implement communications and transmissions of different contents. Although there are many ways of communications which are followed by the progress of technologies, no matter what kind of method is used to present the exhibition, an exhibition display is a kind of method, language or mode. It is built upon the basis of knowledge conveyance, which use proper methods to convey knowledge to the audience correctly. The exhibition methods are different due to different constructions of contents and applications of media technologies…etc., its formation is caused by interpretations from different aspects. This article tried to clarify the contents and applications of exhibition methods by discussing the interactive relations between exhibition media and audience. It also used bibliographic researches to conclude and analyze the exhibition methods in terms of media technologies and forms and audience researches. In order to convey ideas efficiently, no matter what kind of media or in what way the audience has participated, the display of museum exhibitions would finally return to their presence of media technologies. Therefore, the appliance of media technologies and definitions of its types should be discussed and built more systematically in order to help define the practical communication of exhibition and its related contents.