The Potential WTP and WTW for the Maintenance of the Environment of the Marine Protected Area - A Case Study of FuSan Fishery Resources Preservation Areas in Taiwan

維護海洋保護區環境的潛在願付價格與願付勞動時間－以臺東縣富山漁業資源保育區為例

楊清閔(Ching-Min Yang) ； 黃建智(Jian-Zhi Huang) ； 余淑楓(Shwu-Feng Yu) ； 何珈欣(Jia-Sin He) ； 吳龍靜(Long-Jing Wu)

《臺灣水產學會刊》 43卷4期 (2016/12) Pp. 227-237

https://doi.org/10.29822/JFST.201612_43(4).0001

摘要

The successful administration of the marine protected areas (MPAs) can ensure the age-long use of marine resources. However, lack of sustainable capital will directly influence the management of human resources and lead to insufficiency in facilities, which will further affect the efficiency of the administration of the MPAs. This study selected the Taitung FuSan Fishery Resources Preservation Areas of Taiwan as cases studies. By employing the Contingent Valuation Method (CVM), the research studies the potential willingness to pay (WTP) and willingness to work (WTW) for the preservation of local MPAs. The results showed that, in Tobit Model, the WTP is New Taiwan Dollar (NTD) 923/year (U.S. Dollar (USD) 29/year), and the WTW is 18 hours/year. In Probit Model, the WTP is NTD 1,010/year (USD 32/year), and the WTW is 22 hours/year. The result of the research offers us an insight into the potential WTP (ticket) and labor (volunteer) for the local MPAs in the recent period. Moreover, it can provide some reference for related topics such as discussion about the present way of administration, pushing ahead future payment rules for users and recruiting volunteers. In this way, it is conducive to appropriate utilization, eternal development of existing protected ocean area, and further improvement of the administration efficiency of overall MPAs.

關鍵字

Marine protected areas ； Willingness to pay ； Contingent valuation method

並列摘要

海洋保護區(MPAs)的成功有效管理，可以確保海洋資源的永續利用，但若缺乏維護所需之持續資金，將直接影響管理人力與所需設備不足，進而影響管理MPAs的效能。本研究以「假設市場評估法」(CVM)為基礎，調查來訪臺東縣富山漁業資源保育區的遊客之意見所作之實證分析。研究結果顯示，遊客進入富山漁業資源保育區的願付價格為1年923-1,010元，願意提供之志工勞動時數為1年18-22小時。若假設1年使用10次，則計算每次使用者付費的「入場門票」價格，宜設為每次100元左右。按一年遊客數約50萬人次計算，則本保護區全年將有500萬元的入場門票收入，可做為管理與維護MPAs的永續性環境資金。潛在願付勞動時數，根據本調查研究結果，為每次2-3小時，意即利用舉辦淨灘活動的方式，讓來訪遊客共同維護MPAs環境。由本研究成果可瞭解現階段本個案MPAs的潛在願付價格(門票)與潛在願付勞動時數，它可提供為海洋保護區經營管理改善之方式，作為未來推動使用者付費制度與招募志工等相關議題的參考依據，有助於改善整體海洋保護區的管理效能。

並列關鍵字

海洋保護區 ； 願付價格 ； 假設市場評估法