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並列摘要


This paper describes a new approach to scenario planning, known as scenario network mapping (SNM for short). The method, developed by the author in his doctoral thesis work, is contrasted with three more standard types of scenario planning. SNM differs from the conventional methods in using many more scenarios, each forming part of a particular pathway of possible events. In SNM, the focus is more on the network-like structure than on the scenarios themselves. The resulting network is easily modified as history unfolds; scenarios can be repositioned in the structure, new scenarios added, and irrelevant ones removed. The method lends itself to a highly participative development approach: the more actor groups participate in the construction of the scenarios, the more comprehensive the structure is likely to be. A case study of the current war in Iraq demonstrates the method in action.

被引用紀錄


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杜茂弘(2006)。台灣海外籌資企業公司治理之分析〔碩士論文,中原大學〕。華藝線上圖書館。https://doi.org/10.6840/cycu200600289
吳翌菁(2001)。以SERVQUAL Model進行員工滿意度之調查研究 —以某高科技公司為例—〔碩士論文,中原大學〕。華藝線上圖書館。https://doi.org/10.6840/cycu200100369
Shin, H. (2014). 韓國化妝品牌在台灣之發展策略 - 以愛茉莉太平洋集團為例 [master's thesis, National Taiwan University]. Airiti Library. https://doi.org/10.6342/NTU.2014.10025
Wu, Y. H. (2011). 存託憑證發行動機的實證研究 [master's thesis, Yuan Ze University]. Airiti Library. https://www.airitilibrary.com/Article/Detail?DocID=U0009-2801201415001172

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