高雄市桌球俱樂部會員參與行為及滿意度之研究

Research on Participant Behavior and Satisfaction of Table Tennis Club Members in Kaohsiung City

劉富聰(Fu-Tsung Liu) ； 龔俊旭(Chun-Hsu Kung) ； 李來福(Lai-Fu Li)

《高應科大體育》 8期 (2009/11) Pp. 40-49

https://doi.org/10.29889/KUASPE.200911.0005

摘要

本研究主要目的在探討高雄市桌球俱樂部會員參與俱樂部之行為及滿意度。研究對象為9家高雄市桌球俱樂部之會員，共計180人，以自編之「高雄市桌球俱樂部會員參與行為及滿意度調查問卷」為研究工具，進行問卷調查。實際調查所得資料，以描述性統計、卡方考驗及單因子變異數分析研究後發現：一、不同人口變項方面：1.高雄市桌球俱樂部會員以男性居多。2.主要年齡層為31－40歲。3.學歷以大學與專科較多。4.職業身分以軍公教佔大多數。5.平均月收入以50,001～70,000元的人最多。6.參與俱樂部的資訊來源大多為親友同事介紹或工作地點。7.會選擇參加俱樂部的原因大都是喜愛桌球運動及學習桌球技術。二、參與行為方面：1.高雄市桌球俱樂部會員每週俱樂部活動次數以2～3次為最多。2.每次活動時間以一小時至二小時最多。三、休閒動機依序為：1.身心需求。2.社會需求。3.成就需求。4.知性需求。四、滿意度排名前三項依序為：1.所處的地區。2.俱樂部會員證之價格。3.開放時段。五、在不同人口變項與參與行為及滿意度方面：1.不同年齡之會員在每次活動時間上有顯著差異。2.不同收入之會員在每次活動時間上有顯著差異。3.不同學歷之會員在硬體設施滿意度上有顯著差異。六、在不同參與行為與滿意度方面，發現每週至俱樂部活動次數不同之會員在硬體設施滿意度上有顯著差異。

關鍵字

桌球俱樂部會員 ； 參與行為 ； 休閒動機 ； 滿意度

並列摘要

The main idea of this thesis deals with participant behavior and satisfaction of table tennis club members in Kaohsiung city. In this research, twenty percent of members from nine table tennis clubs respectively made up a total of 180 subjects. A questionnaire survey was conducted with a self-made research tool, Questionnaire on Participant Behavior and Satisfaction of Table Tennis Club Members in Kaohsiung City. After the data was analyzed with descriptive statistics, chi-square test, and one-way ANOVA, the following findings were concluded. First of all, in this research, table tennis club members in Kaohsiung city were mainly male and in their 30s. Most of them had a university or college background and were military, civil, and teaching personnel by occupation. Their average monthly income ranged chiefly from 50,001 to 70,000. They acquired the information relative to their clubs generally through the introduction by their relatives, friends, and colleagues or through their working places. The primary reasons for them to join the club were their fondness of table tennis and their wish to learn the skills. Second, table tennis club members in Kaohsiung city generally took exercise at the club two to three times per week. Most of them spent one to two hours exercising every time. Third, their leisure motivations in order of importance were as follows: physiological and psychological needs, social need, need for achievement, and need for knowledge. Fourth, the top three reasons for their satisfaction were as follows: the location of the club, the price of membership fees, and opening hours. Fifth, in terms of different demographic variables, participant behaviors, and degrees of satisfaction: there was a great difference in exercise time of members at different ages. Exercise time of members with different incomes also varied considerably. Members with different academic backgrounds attained diverse degrees of satisfaction at the club's physical facilities. Finally, in terms of different participant behaviors and degrees of satisfaction, members who went to the club different times per week attained diverse degrees of satisfaction at the club's physical facilities.

並列關鍵字

table tennis club members ； participant behavior ； leisure motivation ； satisfaction