台灣美髮沙龍店長專業能力分析研究

Analysis of the Professional Competencies of Hair Salon Manager in Taiwan

黃宜純(Yi-Chun Huang)

《美容科技學刊》 5卷1期 (2008/03) Pp. 135-148

https://doi.org/10.30001/JIES.200803.0010

摘要

随著國内美容企業經营型態的轉變，培養熟悉專業领域行銷管理的店長，才能跳脫以往以技術取勝的經營模式。本研究透過文件分析、訪談、職場觀察；OCAPs法（包含DACUM專家會議、問卷调查及檢核小组會議）等方法，發展並確認出美髮沙龍店長的工作内涵舆尊業能力目錄。

關鍵字

店長 ； 專業能力 ； 美髮沙龍

並列摘要

Facing the change of management in hair salon business, cultivating professional manager in marketing will help business proprietors break away from traditional managing style. Through document analyzing, interviewing, job-site observation, and OCAPs (Occupational Competence Analysis Profiles; including DACUM profession conference, survey and expert's evaluation meeting), the job description and professional competencies for hair salon managers were developed.

並列關鍵字

manager ； professional competencies ； hair salon

參考文獻

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