美髮從業人員工作與家庭衝突及員工忠誠度之關聯

本研究的目的在於探究美髮從業人員所遇到工作與家庭衝突和員工忠誠度的關聯程度。研究對象以基隆、新北市、臺北市、桃園市和新竹縣市5個縣市的美髮從業人員為母群體，採用問卷調查、統計分析法及深度訪談。所得有效問卷共有265份，研究顯示：美髮從業人員遭遇高度的工作與家庭衝突，卻具有高度的員工忠誠度；在7項個人背景變數上，前述矛盾現象特別顯著；工作與家庭衝突對員工忠誠度具有顯著的正向相關；工作干擾家庭、家庭干擾工作、居家狀況、天平均工作時數及居住縣市對員工忠誠度具有正向預測力，而年齡對員工忠誠度具有負向預測力。

關鍵字

美髮從業人員；工作與家庭衝突；員工忠誠度

並列摘要

The purpose of this study was to explore the relationship between work-family conflict and employee loyalty. The population was the hairdressers in Keelung, New Taipei City, Taipei, Taoyuan and Hsinchu. The research methods included questionnaire survey, statistical analysis tools and in-depth interview. The number of valid questionnaires was 265. Research findings included: (a) The hairdressers in the five counties experienced a high degree of work-family conflict, but kept a high degree of employee loyalty; (b) At the 7 background variables, gender, age, age of marriage, spouses working conditions, family state, county of residence, and working group, the aforementioned paradox was particularly significant; (c) A significant positive correlation existed between work-family conflict and employee loyalty; (d) The 5 variables, work interference with family, family interference with work, family state, average working hours a day, and county of residence, had individually a positive predictive power on employee loyalty, while the age variable had a negative predictive power.