商務漢語教材之內容分析與建議

Teaching Materials for Business Chinese: An Analysis and Suggestions

杜昭玫(Chao-Mei Tu)

《華語文教學研究》 8卷2期 (2011/08) Pp. 81-98

https://doi.org/10.6393/JCLT.201108.0081

摘要

針對目前商務漢語教材充斥、缺乏共識的現況，本文就其中適用於中級程度學習者、以會話爲主的教材，將其架構、篇章做一統計分析：同時，亦參照商務英語的發展現況，理出其中較重要的核心內容，就此分析其趨勢與未來發展方向。最後，本文探究其中一項核心商務溝通活動－協商談判－的要素，以建議其在教材中的呈現方式及教學法。

關鍵字

商務漢語 ； 教材開發 ； 談判協商 ； 商務英語 ； 商務溝通活動

並列摘要

In face of the great amount of textbooks for Business Chinese available nowadays, teachers and scholars do not seem to agree on what constitutes the core communicative activities in the textbooks for Business Chinese. The study, therefore, attempts to analyze currently available materials that focus on conversation and intermediate learners, and then point out what should be included, in reference to current development in Business English. Finally, the study analyzes the factors that should be taken into consideration in developing materials for one of the core activities, negotiation, and makes some suggestions regarding its presentation and demonstration in a textbook.

並列關鍵字

Business Chinese ； materials development ； negotiation ； Business English ； business communicative activities

參考文獻

Bolden, Galina(2008)." So what's up? " Using the discourse marker ' so' to launch conversational business.Research on Language and Social Interaction.41(3),302-337.

Donna, Sylvie(2000).Teach Business English.Cambridge:Cambridge Press.

Dudley-Evans, T.,St John, M.(1998).Developments in English for specific purposes: A multi-disciplinary approach.Cambridge:Cambridge University Press.

Ellis, M.,Johnson, C.(2000).Teaching business English.Oxford:Oxford University Press.

Long, Michael(ed.)(2005).Second language needs analysis.New York:Cambridge University Press.