從校務研究探討大學運動設施經營管理之革新方向

國內大學校院正受到少子化的衝擊，紛紛以更為嚴謹保守的態度投注於校務的經營管理，本研究以校務研究的理論基礎，強調數據研究的實證性，藉以探討現今大學運動設施經營管理之革新方向，冀能因應大學教育走向企業化、在地化與服務化的當下，體育專業得以結合政策所需與本身人力物力，發揮最大的經濟規模，創造體育運動推展之最大價值。本研究採用文獻分析法，就現今社會趨勢與政策推展，提出綜評性可行方案。以校務研究觀點引導出現今大學運動設施可配合當今社會需求與政策推展，提供經營管理發展之革新方向：1.提供課餘收費式開放使用。2.結合樂齡大學之推動，提供銀髮族體育運動保健課程。3.配合政策推展，提供運動空間做為多元化之小型國民運動中心。4.成立體適能檢測站，做為公正之檢測授證單位。5.假日協助公民營機構舉辦運動賽會，以提升運動人口。期許體育專業在合理的收費制度下，活化經營管理所需之人力物力，促使場館設施永續經營，挹注豐沛的校務基金，俾發揮綜效。

關鍵字

服務創新；使用者付費；校務基金

並列摘要

Because of the impact of fewer children, the universities must pay more strict and conservative attitude to manage the school administration. This study is based on the theory of institutional research; emphasize the empirical study of data and to explore the new direction of management and operation of sports facilities. Especially on the moment of university education tends to pay attention on enterprise, localization and service. Sports professional should be combined with policy requirements and their own human and material resources, to exert the largest economic scale, to create the greatest value of sports promotion. This study used the literature analysis method, on the current social trends and policy promotion; put forward a comprehensive feasibility of the program. In order to meet the needs of the sports training, we can cooperate with the needs and policies of the present society to provide the direction of the development of the management. 1. To provide open-charge use. 2. Combining with the promotion of the University of Elderly, provide health education courses for the silver-haired athletes. 3. Cooperate with policy development to provide sports space as a diversified small-scale national sports center. 4 Create a fitness test station, as a justification of the charter unit testing. 5. Holidays to assist the public sector to organize sports events to enhance the sports population. Under the reasonable fee system, we can activate the human and material resources required for the management, and promote the sustainable operation of the venues and facilities. Finally to exert the synergies.