大學生冒險性運動觀光阻礙量表編製之研究

Scaling of the Adventure Sports Tourism Constraints against University Students

湯大緯(Ta-Wei Tang) ； 陳卉芬(Hui-Fen Chen) ； 陳天賜(Tien-Tze Chen)

《運動知識學報》 12期 (2015/07) Pp. 56-66

摘要

本研究目的主要在建構大學生冒險性運動觀光阻礙量表編製，並以台灣地區之大學生為調查對象。本研究採用問卷調查法，以便利抽樣方式抽取230位大學生為研究樣本，總計回收230份，回收率達100%；而有效問卷數量為210份，有效問卷達92.0%。資料分析採SPSS與AMOS等統計軟體進行收斂效度、區別效度與結構模式分析。本研究結果顯示運動觀光阻礙量表中的潛在變項的組成信度介於0.84-0.88，皆在0.6以上，且平均變異數抽取量介於0.64-0.65，皆大於0.50，各構面也具區別效度，表示此模式具有良好之收斂效度，故本研究冒險性運動觀光阻礙量表可應用於學術與實務上。最後，根據研究結果提出後續研究建議與管理意涵。

關鍵字

冒險性運動觀光 ； 結構阻礙 ； 內在阻礙 ； 人際阻礙

並列摘要

Using university students in Taiwan as the research subjects, this research intended to establish a scale assessing constraints on adventure sports tourism for university students. The questionnaire method was used with 230 questionnaires being distributed via the convenience sampling process. The response rate was 100%. Of all the returned questionnaires, 210 were valid, which meant that the rate of valid questionnaires is 92.0%. Programs such as SPSS and AMOS were utilized in analyzing convergent validity, discriminant validity and the structural model. The analysis results showed that the composite reliability of the latent variables in the constraint scale fell between 0.84 and 0.88 (higher than the required 0.6), and that the values of the average variance extracted fell between 0.64 and 0.65 (higher than the required 0.50). Each dimension was also proved to have excellent discriminant validity. As a result, the model has excellent convergent validity, and the scale established in the research can be applied to academic research and real life situations. Based on the research findings, suggestions for future research and management work were provided in the last section of this research.

並列關鍵字

adventure sports tourism ； structural constraint ； intrapersonal constraint ； interpersonal constraint