清境農場居民對觀光發展影響認知之研究

Ching-Jing Farm Residents' Perception on the Impact of Tourism Development

林瑩昭(Ying-Chao Lin) ； 沈芳宜(Fang-Yi Shen) ； 陳靜怜(Jing-Ling Chen)

《餐旅暨家政學刊》 1卷2期 (2004/12) Pp. 203-218

https://doi.org/10.6572/JHHE.1(2).5

摘要

本研究旨在探討台灣休閒農場居民對休閒農場發展觀光所造成影響的認知。本研究的研究對象是位於南投縣仁愛鄉「清境農場」的當地居民，觀光影響主要是探討觀光發展對於當地居民的經濟、社會文化、實質環境所造成的影響。本研究最後研究結果發現，在經濟影響方面：觀光發展吸引外來投資者進駐，賺取觀光利益，並有益於當地特產與農產品的銷售，以及提升當地的經濟發展；在社會文化影響方面：觀光發展讓居民可以藉著遊客進入村落的機會，宣揚特殊的擺夷文化，並和遊客在互動間交流彼此的文化；至於在實質環境影響方面則是：當地通信設備、電力設備皆獲得明顯的改善。本研究最後根據研究結果，對政府相關部門、民宿業者、以及當地居民提出發展觀光相關的建議。

關鍵字

觀光發展 ； 清境農場 ； 觀光影響

並列摘要

The research attempted to investigate the perception of the local populace of Taiwan's leisure farms on the impact of tourism development, especially the impacts on economic and socio-cultural, as well as environmental perspectives. ”Ching-Jing Farm” of Jen-Ai Town in Nantou County was chosen as the research setting. In this research, it was found that from the economic perspective, tourism development would attract outsiders to pour investment capitals into, and help the sales of local products which would help increase the local economic development; the locals could thus took the advantage based on such tourism activities. From the socio-cultural perspective, the locals would publicize the Pai-Yi culture to tourists as visitors came into the village; besides, the locals started to interact with visitors. From environmental perspective, the communication system and electric equipments were distinctly improved. According to the research results, a number of suggestions were also provideed to the local administration and business organizations, as well as to the local populace.

並列關鍵字

tourism development ； Ching-Jing Farm ； tourism effect

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