休閒行為研究論文內容評析－以國內漫畫閱讀行為為例

閱讀漫畫是一項休閒活動參與的表現，而臺灣閱讀漫畫的人口不在少數，然而探討漫畫閱讀行為的研究仍有限。因此，本研究目的主要是評析國內2000~2012 年間有關「漫畫閱讀行為」之論文，期望透過論文之回顧、整理與剖析了解其研究現況與缺口，提供後續研究可能之方向與建議，以增進對閱讀漫畫此一休閒行為的認識。研究採內容分析法進行，針對國內該段期間之20 篇漫畫閱讀行為相關論文，按「作者年代領域別」、「研究主題別」、「研究方法別」與「研究成果別」等四分析類目實施彙整與評斷，獲得以下結果：一、作者多來自教育及傳播與出版二領域，而2005 年後明顯有較多的論文對漫畫閱讀行為加以探究；二、論文以量化之問卷調查研究為主，研究對象多選擇國小生；三、就研究主題而言，最多論文著墨在漫畫閱讀行為與認知方面。最後，剖析國內閱讀漫畫行為論文其研究內容後，本研究建議未來可多從休閒領域之角度來探討。

關鍵字

閱讀漫畫；休閒活動；內容分析法；心智圖

並列摘要

Suddenly, comics are everywhere around the country and reading comic books becomes a form of leisure participation in Taiwan. There is still a limited research on comic reading behavior, even though there have been more people engaging themselves in such a leisure activity. The purpose of this study was to investigate the state of research concerning comic reading behavior in Taiwan. The study employed content analysis as a research method to inquire into theses related to comic reading behavior published from the year 2000 to the year 2012 based on their ＂authorship,＂＂theses titles,＂＂research methods,＂ and ＂results.＂ The main findings were as follows: (1) The authors were primarily from two disciplinary areas: education and communication & publishing. Furthermore, more theses were published in the field of comic reading behavior after the year of 2005. (2) Survey research method using questionnaires to collect data was utilized predominantly for the existing theses and elementary school students were first and foremost their research participants. (3) It shows that examining ＂comic reading behavior and perception＂ was the focal point of the current theses. Finally, this study provides some suggestions for future research from the aspect of research in leisure behavior.