推動危險老舊建築的創新價值分析

推動都市危險及老舊建築物加速重建與都市更新已成為台灣民眾當前最迫切解決的公共議題。由於不動產市場波動、業者削價競爭、都市更新案從整合至完工結案入住需五至十年以上的時間等變異因素，多數公司多處於損益兩平或經營困難的狀況。本研究從Osterwalder & Pigneur（2010）的獲利時代之商業模式分析台北市案例，並從都市更新產業於商業模式的創新，將著重於實現社會需求與民眾認知，作為研究主軸。本研究假設：為都市危險及老舊建築物與都市更新之需求與認知，在與實踐之間存有落差。本文提出建議：以更重視保障人民居住安全、推動都市危險及老舊建築物與落實都市更新規範意旨，以供作後續研究者繼續鑽研更具學理性論述的參考。

關鍵字

老舊建築物；都市更新；商業服務模式；創新價值；經營管理

並列摘要

Presently, boosting renovations of old and dilapidated buildings in the cities and urban renewal are the most pressing public issue in Taiwan. Due to the small size of the real estate market, price competition among businesses, and urban renewal cases taking an average of five to ten years to conclude, most companies are either breaking even or facing operational difficulties. This study analyzed the case of Taipei City with reference to Business Model Generation by Osterwalder and Pigneur (2010) and used the innovative business models of urban renewal, which emphasize meeting social needs and promoting public understanding as the basis of the research. This study hypothesizes that there is a disparity between the urban renewal needs of old and dilapidated buildings and the public understanding of the issue. This article proposed suggestions that prioritize the safety of residents, the renovation of old and dilapidated buildings, and the implementation of urban renewal policies, which can be used as guidance by researchers for conducting future academic studies.