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2014年鐵人三項國際邀請賽參與動機、涉入程度與休閒效益之研究

The Research of the Motivation, Level of Involvement and Recreational Benefits of the Super Triathlon Participants

摘要


本研究目的在探討半程超級鐵人三項參賽者在參與動機、涉入程度與休閒效益之探討。本研究採用問卷調查法,於2014年屏東墾丁「2014 Ironman Taiwan鐵人三項國際邀請賽」Ironman Taiwan 70.3之參賽選手為本次研究對象。正式問卷施測300份,有效問卷共計286份,有效問卷回收率為95.3%。本研究以Amos20.0及SPSS23.0等統計軟體進行結構方程模式、驗證式因素分析、多元常態分析、收斂效度、區別效度、違犯估計檢定、配適度分析、線性關係分析、交叉效度等分析。研究結果:男性參賽者、30~39歲、已婚、大學(專)學歷、50,001以上收入為主,在51.5公里標準鐵人賽完賽次數統計上,以參加過2-5場次的參賽者為多;而113半程超級鐵人三項完賽次數統計,則以完賽1場為居多、每周訓練6-12小時為居多。研究假設一、二、三均達顯著水準。建議:半程超級鐵人賽積分制度化、提升女性參賽者意願、競賽日期盡量分散且地點分賽、國外選手加持、結合文化。

並列摘要


This research is designed to study the motivation, level of involvement and recreational benefits of the half-super triathlon participants. This research adopts questionnaires which were given to the Ironman Taiwan 70.3 participants of the 2014 Ironman Taiwan Triathlon. Participate in Kenting, Pingtong. 300 formal questionnaires were handed out, and among which 286 were effective, yielding a 95.3% rate of effective questionnaires. In this study, Amos 20.0 and SPSS 23.0 Conduct statistical software measured mode, structural model, confirmatory factor analysis, Multivariate kurtosis, Convergent validity, Discriminant validity, offending estimate, test of goodness-of-fit, Linear Relationship, cross validation, and Statistical significance .The result is: participants who are male, 30~39 yrs old, married, college graduates, and have monthly income higher than 50001, comprise the majority of the participants who have completed 2~5 games in the 51.5 KM standard triathlon event; furthermore, according to the 113 half-supertriathlon completion counts, the majority of participants has completed 1 game, and trained for 6 to 12 hrs weekly. The research assumes significant criteria for item 1, 2, and., Suggestion: structuralize the half-super triathlon scores invite foreign athletes, and combine local culture with the events.

被引用紀錄


黃志熙(2017)。超級馬拉松選手參賽動機、涉入與休閒效益之研究〔碩士論文,中原大學〕。華藝線上圖書館。https://doi.org/10.6840/cycu201700817
吳崇旗、王偉琴(2020)。休閒型鐵人三項運動參與者完賽歷程體驗之探究中華體育季刊34(3),143-153。https://doi.org/10.6223/qcpe.202009_34(3).0001
蔣光明(2019)。鐵人三項參與者動機、運動觀光吸引力、服務品質對參與者滿意度及再參加意願之影響-以2018 Ironman廈門站為例運動休閒管理學報16(3),52-79。https://doi.org/10.6214/JSRM.201909_16(3).0003
林芳珍、趙正敏(2015)。消費者採用行動商務之科技特徵:TPB與TAM之延伸研究運動休閒管理學報12(4),1-17。https://doi.org/10.6214/JSRM.1204.001
邱明志(2019)。全國大專校院慢速壘球系際盃參與學生參與動機、涉入程度與休閒效益之研究運動研究28(2),13-28。https://doi.org/10.6167/JSR.201912_28(2).0002

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