國立自然科學博物館為進行數位典藏計畫成果之教育加值應用推廣與社群經營,針對兒童使用族群,建置兒童數位博物館學習網站。本研究旨在運用多種遊戲因子之策略,設計融入兒童數位博物館學習網站的建置,在應用推廣多年後,探討兒童使用族群對學習網站的使用情形、滿意度及建議,並在國家型計畫即將結束前,針對網站進行調整及擴充,以期兒童數位博物館學習網站能更符合兒童族群的期待,進而融合實體博物館,達到永續經營與推廣之目標。本研究之研究對象為165 名國小學童,使用問卷工具來蒐集兒童的想法以作為研究資料。探討如何使用遊戲因子設計兒童數位博物館學習網站,及國小學童對兒童數位博物館之使用情形與滿意度。研究結果發現本網站所融入的遊戲因子:好奇心、奇幻性、自我價值、挑戰性、控制感、探索體驗、成就感、競爭性、人際互動、虛擬社交等,確實是吸引兒童沉浸於探索與學習世界以及持續使用本網站的關鍵因素。未來兒童數位博物館將結合實體博物館資源,發展虛實整合參觀前中後學習服務,期能建立串聯兒童學習網站與實體博物館活動的永續經營與教育推廣模式。
The Digital Museum for Children’s Learning Website was created as part of the digital archives project of the National Museum of Natural Science to develop and promote educational value-added content and services for children. This research aims to analyze the strategic application and design of numerous game factors in the construction, development and promotion of the National Museum of Natural Science's Digital Museum for Children. The research sample consisted of 165 primary school students. Questionnaires were used to collect feedback to explore the situations and preferences of children after using this website. This website offers great flexibility with regards to children's decision making powers. In addition, it allows them to complete missions with reward feedback according to their own learning progress via virtual roles. The results indicated that game factors which emerged from use of this website include curiosity; fantasy; self value; challenge; sense of control; exploring experience; sense of achievement; competitiveness; human interaction and virtual socialization, which are key factors for exploration and learning, as well continued use of this website. In the future, the resources of the physical museum will be combined with those of the Digital Museum for Children to implement virtual-physical learning experiences prior to, during and after museum visits. It is expected that a continuing educational service model will be developed that connects the children's learning website and physical museum.