- 期刊
Research on the Factors Influencing the Spread with High Popularity of Internet Buzzword
摘要
By collecting and sorting out 45 typical and representative buzzwords data from 2011 to 2018, using the clear set qualitative comparative analysis method (csQCA), we can explore the key influence factors to the high popularity of buzzword channels, events and structural characteristics Influencing factors, and then determine the deep mechanism by which Internet buzzwords become strong memes. The study found that there are 9 effective ways of high-temperature communication, which can be summarized into four modes: public figure channels, ordinary people channels, authoritative forwarding channels, and non-appealing expressions.
參考文獻
FLINN M V. Culture and the Evolution of Social Learning[J]. Evolution and Human Behavior, 1997, 18(1): 23–67. DOI:10.1016/S1090-5138(96)00046-3. CREANZA N, KOLODNY O, FELDMAN M W. Cultural Evolutionary Theory: How Culture Evolves and Why It Matters[J]. Proceedings of the National Academy of Sciences, 2017, 114(30): 7782–7789. DOI:10.1073/pnas.1620732114.
SHIFMAN L. Memes in a Digital World: Reconciling with a Conceptual Troublemaker[J]. Journal of Computer-Mediated Communication, 2013, 18(3): 362–377. DOI:10.1111/jcc4.12013. BLACKMORE S, DAWKINS R. The Meme Machine[M]. New Ed edition. Oxford: Oxford University Press, 2000. HEYLIGHEN F, HEYLIGHEN F. What makes a meme successful? Selection Criteria for Cultural Evolution[J/OL]. PROC. 16TH INT. CONGRESS ON CYBERNETICS. NAMUR: ASSOCIATION INTERNAT. DE CYBERNÉTIQUE, 1998. http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.161.3234.
RAGIN C C. The Comparative Method: Moving Beyond Qualitative and Quantitative Strategies[M]. University of California Press, 1989. BENNETT A, ELMAN C. Qualitative Research: Recent Developments in Case Study Methods[J]. Annual Review of Political Science, 2006, 9: 455–476. DOI:10.1146/annurev.polisci.8.082103.104918.
Chen Wanhuai. Analysis of the Social Communication Significance and Functions of Internet Catchwords[J]. News, 2013(17): 47–50.
Wang Shiyong, Chen Min. Analysis of the Use Behavior of Internet Catchwords in News Events[J]. News Research Guide, 2013(11): 35–41.
延伸閱讀
- Luo, M., & Jiang, J. (2021). Research on the Factors Influencing the Prolonged Spread of Internet Buzzwords. International Core Journal of Engineering, 7(1), 242-249. https://doi.org/10.6919/ICJE.202101_7(1).0032
- 王立文（2003）。Examining the Communication Mode of Information Field from the Perspective of Internet E-mailing。佛學與科學，4(1)，27-31。https://doi.org/10.30162/BS.200301.0005
- 王立文（2005）。Examining the Phenomena of Supernatural Ability from the Viewpoint of Information Field in the Internet Model。佛學與科學，6(1)，10-13。https://doi.org/10.30162/BS.200501.0005
- 張銘元（2020）。Research on Content Elements of Attracting Consumers to Participate in Corporate Internet Communities〔碩士論文，中原大學〕。華藝線上圖書館。https://doi.org/10.6840/cycu202100082
- 陳月華、魏裕昌、孫慶文（2010）。The Study to Investigate the Presence of Internet Commodity Affecting Online Advertising Effectiveness。資訊傳播研究，1(1)，27-43。https://doi.org/10.6144/JIC.2010.0101.02