The cultural difference between urban and rural areas is a unique social phenomenon in the development of modern Chinese society. Rural culture and urban culture have become the representatives of local culture, Chinese traditional culture, industrial culture and modern culture respectively. The differences between them are mainly reflected in the external living environment, living customs, language and internalized concepts. The mode of production is the root of the differences. The implementation of urbanization will inevitably bring modern urban culture into the countryside, and the rural culture will change accordingly, and various problems arising in the process of change will become increasingly prominent. The huge gap between rural cultural construction and urban cultural construction has been unable to meet the requirements of rural economic development and the growing spiritual and cultural needs of farmers. Therefore, it has become a basic way for Chinese cultural development to coordinate urban and rural cultural development and complement the advantages of urban culture and rural culture.