- 期刊
Research on Precise Demand Forecast of New Retail Based on Principal Component Analysis Model
摘要
Analyze the influence of various relevant factors on SKC target sales during the National Day, November 11, December 12 and New Year's Day in 2018. Firstly, FineBi and Excel were used to screen SKC and related data. Then, principal component analysis (PCA) was used to analyze related factors, and SPSS correlation matrix, general eigenvalue table and gravel map were obtained to determine the weight of each related factor. By weight analysis, the influence of holidays on sales could be obtained. The maximum discount sales feature is smaller than the discount but larger than the inventory effect on sales.
參考文獻
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