In 2012, the construction of socialist cultural cause with Chinese characteristics entered a new era of development. The CPC Central Committee with Xi Jinping as the leadership core attaches great importance to the construction of socialist cultural system, and has clearly emphasized the improvement of cultural self‐confidence and cultural consciousness for many times. As an indispensable treasure in Chinese culture, traditional national sports culture has rich cultural connotation and contemporary value. Under the background in the area along the way, to promote the international spread of Chinese national traditional sports culture has very important significance, not only can promote cooperation and exchanges with area of countries along the way, can also promote the foreign national sports culture spreading in China, the enhancement of our people to our country national traditional sports cultural identity and self‐confidence. In this paper, the literature method and logical reasoning method are used to discuss the value of the international communication of traditional national sports culture under the background of the Belt and Road Initiative and the difficulties in the communication process, and the corresponding solutions are proposed.