太陽能光伏產業泡沫破滅後的戰略分析 -- 以茂迪公司為例

Strategic Analysis of the Post-bubble Solar Photovoltaic Industry: Case of Motech Industries Inc.

賴瑞克(Zaka Toto)

指導教授 ： 許瑋元

國立臺灣大學/管理學院/企業管理碩士專班/碩士(2013年)

https://doi.org/10.6342/NTU.2013.00681

摘要

無資料

關鍵字

太陽能光伏產 ； 泡沫破滅後的戰略分析

並列摘要

This paper tries to capture the challenges and opportunities facing Motech Industries through the analysis of the solar photovoltaic (PV) industry, its drivers and the strategic implications that they carry for the firm.
Therefore, the following work will explore the multidimensional knowledge and perspectives necessary to assess the economic potential of solar photovoltaic, as well as analyze all the issues related to the solar PV industry performance as a whole and of the Taiwanese solar photovoltaic industry in particular. Motech Solar performance in the last few years will serve us as a showcase of all of those issues.
Finally, we recommend a set of actions that we think appropriate for the firm to overcome those challenges.

並列關鍵字

strategic analyisis ； scenario planning ； fast followers ； photovoltaic industry ； semiconductors

參考文獻

Joe S. Bain, 1956. Barriers to New Competition: Their Character and Consequences in Manufacturing Industries, Harvard University Press.

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Hans Bunting et Al., Green Power 2011, KPMG Research, November 2011

June 25 2011.

Edward Hastings Chamberlin, 1933. The Theory of Monopolistic Competition: A Re-orientation of the Theory of Value, 1965, 8th ed. Harvard University Press.