The Cinnamomum Kanehirae Hayata is an endemic tree species from Taiwan. It is mainly used for its wood and essential oil extraction. The dead logs are also used to produce Taiwanofungus Camphoratus, Antrodia Cinnamomea, known as the "ruby from the forest." The wild Antrodia Cinnamomea is mainly used for Chinese medicine production; its rarity and high price generated uncontrolled tree cutting. Due to its low seed yield, the Cinnamomum Kanehirae has a meager reproduction rate. Despite the reactions from the Taiwanese government, the Cinnamomum Kanehirae became an endangered species. This study evaluates the potential of creating a business to support the reforestation of Cinnamomum Kanehirae with a minimum environmental footprint and in respect of biodiversity. The business should also have a significant social impact in the rural areas of Taiwan by creating businesses and job opportunities. Finally, this business should finance itself and not rely on government subsidies to be sustainable. System thinking and mapping are used to identify the stakeholders, the key variables to address, and the side effects of the corrective actions. The four businesses identified around the Cinnamomum Kanehirae culture are: • Production and sales of young Cinnamomum Kanehirae trees for reforestation • Production and sales of Cinnamomum Kanehirae essential oil • Production and sales of timber wood sales for woodwork • Production and sales of Antrodia Cinnamomea Due to the high market value of Cinnamomum Kanehirae derived products, those four businesses can support the business creation within ten years. The overall results show excellent financial performance and positively impact the rural area's socio-economic and environmental perspectives. Therefore, applying this methodology to high-value endangered species similar to Cinnamomum Kanehirae in Taiwan would make sense.