2016 年為中國大陸電子商務的超高速成長期,一路快速成長到現在進入相對穩定的發展期,根據《中國電子商務報告2020》數據顯示,2020年中國大陸電子商務交易額達人民幣37.21億元,同2019年相比增長幅度為7 %,可知即使碰上新冠疫情,中國大陸的線上消費能力,不但不受影響反而持續成長中,這個數據所代表的意義是非常可怕的,另外隨著中國大陸物流業飛躍式成長,整個產業也將面臨全新的革命浪潮,尤其是加入智慧化、數位化的因素後,更使得物流業展現全新風貌,使得網路購物環境的完善與成熟,進而去探討中國大陸的網路購物是如何達到現在規模以及在政府單位的高度重視下,中國電子商務在未來可能的發展。
2016 was a period of super-high-speed growth of e-commerce in China. It has increased and has now entered a relatively stable development period. According to the data of the "China E-commerce Report 2020", the e-commerce transaction volume in China in 2020 reached RMB 3.721 billion. Compared with 2019, the growth rate is 7%. It can be seen that even if it encounters the new COVID-19, the online consumption capacity of China will not only be unaffected but will continue to grow. The meaning of this data is terrifying. In addition, with the rapid growth of the logistics industry in China, the entire industry will also face a new wave of revolution, especially after the addition of intelligent and digital factors, the logistics industry will show a new look, and the online shopping environment will be more Perfect and mature, I will further discuss how online shopping in China has reached the current scale, and the possible development of Chinese e-commerce in the future under the great attention of government units.