產業轉型關鍵成功因素之探討—以Ａ企業為例

The Critical Successful Factors of the Enterprise Transformation –A Case Study Enterprise A

林永慶(Yeong-Ching Lin)

指導教授 ： 廖森貴

國立臺北科技大學/管理學院/商業自動化與管理研究所/碩士(2006年)

摘要

臺灣經濟的發展從早期資本匱乏的農業型經濟，歷經過數十年的傳統勞力型產業的發展及近年來高科技產業興起，逐漸累積了豐厚的資本及技術；但過去台灣引以傲人的低成本廉價勞力之競爭優勢，都因新興國家的興起、台灣加入世界貿易組織(WTO)及經濟全球化的發展逐漸喪失優勢。同時隨著科技不斷的突破及經濟全球化的發展趨勢，產業間競爭的地理疆域藩籬逐漸模糊，產業環境在內在與外在快速變化之廣泛影響下，企業若不改變轉型，則將會面臨被大環境、消費者和競爭者所淘汰，在此一激烈的競爭及挑戰下，企業要生存成長與重建競爭優勢，必須體認到唯有轉型，才能在全球化的變遷趨勢下，追求永續經營。但轉型過程中有哪些是轉型成功關鍵因素，及在評估時各因素的重要性又如何，對企業而言將是亟欲知道的課題。
本研究之研究方式透過文獻研究與訪談10位專家先確認轉型關鍵為『經營策略』、『流程管理』、『企業組織』、『技術與資訊』四大構面，再透過國內某大企業成功轉型個案為研究對象，利用訪談問卷調查專業人員計37人，再使用分析層級程序法(Analytic Hierarchical Process, AHP)探討產業轉型關鍵成功因素。
本研究實證分析結果為：企業轉型關鍵構面以『經營策略』及『流程管理』最重要；『經營策略』構面以『願景具有前瞻性能反應企業未來性』及『運用優勢資源建立具有競爭優勢的策略』因子最重要；『流程管理』構面以『責任經營制目標管理制度』及『完善的制度有效的內控』因子最重要；『企業組織』構面以『公司組織運作彈性而有效能』及『訓練良好的跨部門團隊』因子最重要；『技術與資訊』構面以『具有關鍵技術支援合作廠商』及『完善的資料庫資訊系統加強服務』因子最重要；整體影響因素以『經營策略』之『願景具有前瞻性能反應企業未來性』及『運用優勢資源，建立具有競爭優勢的策略』因子最重要。

關鍵字

關鍵成功因素 ； 分析層級程序法

並列摘要

In Taiwan, economic development started from the agriculture-oriented economy which was characterized by deficiency of capital. With hard efforts for decades with traditional labor-intensive industry on the rise and with high technology oriented industry coming into being, some enriched capital and technology were gradually accumulated. The competitive edge through low cost labor which Taiwan was once proud of, step-by-step, faded into oblivion in line with the rise of the newly emerged countries, Taiwan’s accession in WTO and globalized development. Meanwhile, with incessant breakthroughs of science and technology and with economy that goes globally, the geographic boundaries of competition among industries have gradually paled down. Under the rapid change and extensive influence both internally and externally, an enterprise tends to be weeded out by the macro-environments, consumers and competitors. In the face of such cutthroat competition and challenges, an enterprise could assure its sustained undertaking amidst the global changes only by means of transformation. In the process of transformation, what will be the key factors which will lead to success, and how important those factors are? These are the very key lessons all entrepreneurs are eager to learn.
The present study is conducted through probe into literatures and through face-to-face interview of ten scholars and experts. First of all, those scholars and experts confirmed four major facets of “managerial strategies”, “process management”, “entrepreneurial organization” and “technology & information”. Subsequently, the study aims at a certain enterprise as the sample, for its success in transformation. Through questionnaire survey, the researcher interviewed a total of 37 professionals before further looking into the key factors to success by means of Analytic Hierarchical Process (AHP).
The results of empirical analysis indicate that among the key facets of entrepreneurial transformation, “managerial strategies” and “process management” are the most important ones. In terms of “managerial strategies”, such factors of “vision and forward-looking reaction to indicate the future prospect of the enterprise” and “target managerial systems in responsibility oriented management” are of top importance. In the aspect of “process management”, “responsibility oriented target management” and “comprehensive system and effective internal control” form the most important factors. In the aspect of “entrepreneurial organization”, the “organized corporate operation and the flexible performance” and “well-trained cross-department teams” are the factors of top importance. In the aspect of “technology and information”, “the supporting firms of key technology” and “strengthened services with comprehensive database systems” form the factors of top importance. In terms of the factors of panoramic influence, the “vision and forward-looking reaction to indicate the future prospect of the enterprise” and “utilization of advantageous resources” of the “managerial strategies” form the factors of top importance.

並列關鍵字

key factors to success ； Analytic Hierarchical Process (AHP)

參考文獻

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