隨著網際網路的發展,即時通訊成為近年來最熱門的網際網路應用活動。即時通訊提供了組織ㄧ個全新的溝通平台,使組織正視到即時通訊媒介的重要性。本研究探討當組織成員使用即時通訊作為溝通工具時其使用行為、媒介選擇影響因素和溝通滿意,並探討其間的關連。 本研究利用網路問卷針對即時通訊使用者進行調查,以滾雪球方式透過即時通訊聯絡人清單發送蒐集資料,共回收113份有效問卷。經由相關分析及進行實證分析,本研究結論如下: 1.個人的即時通訊使用仍以親友為主要對象;在組織內的使用,則是以同事上司為主,而非做為外部溝通媒介。 2.大體而言,個人對於在組織內使用即時通訊感到滿意,但與上司溝通則否。 3.工作特性、使用成本等因素與個人的即時通訊使用有顯著的關連,值得注意的是不同的使用目的在影響因素上有許多差異。 4.即時通訊使用量與溝通滿意具有顯著的正相關,顯示兩者的正向關係。 5.影響因素中,以工作特性與溝通滿意的關連較為密切。
With the increasing prevalence of Internet, Instant Messaging (IM) has already become the most popular activity of Internet in recent years. Instant Messaging provides organizations a new communication channel and shows its importance. This research explores the organizational usage of instant Messaging as communication channel, the user behaviors, media selection factors and communication satisfaction. Besides, is there any correlation among these factors? This research aims the Instant Messaging users inside organizations. We use network questionnaire and snow ball sample to collect the data through Instant Messaging contact lists. One hundred thirteen questionnaires was returned and analyzed. The main results of this research are as follows: 1.Individual IM communication takes the relatives and friends as the main objects, colleagues and superiors as main objects when used inside organization. IM is rarely used for external communication. 2.Individual is satisfied with IM communication quality inside organization except upward communication. 3.Job characteristic and cost is significantly associated with IM usage; different purposes are associated with different media selection factors. 4.The amount of Instant Messaging usage is positively associated with IM communication satisfaction. 5.Job characteristic is well associated with IM communication satisfaction.