當代潮流藝術的發展研究－游雯迪作品特徵分析

當下的流行趨勢和大眾消費動向，以藝術的各種形式表現出來，暫且稱為「潮流藝術」。潮流不是固定的某種風格或流派，而是隨著當下流行和發展不斷變化的。從2017年開始，潮流藝術開始大幅度邁進更多人的視野中，原因是嘻哈、潮流、街頭塗鴉、卡漫等文化發展與商業聯名運作下成為潮流文化的關鍵元素之一。所以潮流藝術的作品與商業是緊密相連，風格與題材也追尋著當下時代最熱門、最流行的符號甚至是熟悉又經典的卡漫符號。潮流藝術給予的定義，還沒有成熟的概念和精準的界定。在與商業的相互曖昧關係和自身的模糊界定，因此很多人認為潮流藝術是當代藝術中的偽概念。然而雖然沒有清楚的藝術定位，但大眾甚至藏家們對潮流藝術是有一種信念，形成一種共識，甚至企圖找尋此命題的根源。

關鍵字

潮流文化；潮流藝術；藝術符號化；流行文化；消費

並列摘要

Current fashion trends and mass consumption trends, expressed in various forms of art, are temporarily called "URB-ART". Trends are not fixed in a certain style or genre, but constantly changing with the current popularity and development. Since 2017, urb-art has been brought into more and more people's sight. The reason is that hip hop, trendy, street graffiti and cartoon have become key elements of the trendy culture under the joint operation of cultural development and business. So the urb-art works and business are closely linked, and the style and the theme are also pursuing the current era's most popular IP elements as well as the familiar and classic cartoon and comic symbols. At present, there is no mature concept and clear positioning of urb-art. Because of its ambiguous relationship with commerce and its own fuzzy boundary, as many people think, the urb-art may be a false concept in contemporary art. But the art market has accepted this concept and is getting along well with current artists. Although there is no accurate positioning, people have reached certain consensus on the urb-art, and are even attempting to find the source of this proposition.