工作投入與訓練參與動機對工作績效影響之研究─以中高齡花卉農民為例

the effect of job involvement and motivation to training participation in job performance - elderly farmers in flower-planting industry

王雅萱(Ya-Hsuan Wang)

指導教授 ： 方珍玲

國立臺北大學/商學院/金融與合作經營學系/碩士(2011年)

摘要

本研究探討國內中高齡專業花卉農民，針對花卉農民工作投入與訓練參與動機對工作績效之相關性分析。資料蒐集方式利用台灣花卉種植商品手冊，所登錄之花卉產銷班名錄依種植面積比例進行抽樣，由各地農會推廣人員協助問卷發放，共計回收217份問卷，其中包括北部（24份）、中部（115份）、南部（78份）等三區花卉栽培農民。
經由變異數分析與路徑分析發現，不同的花卉栽培農民屬性在工作投入與訓練參與動機有明顯差異存在，本研究將訓練參與動機分成專業地位、社會刺激、社會服務、外界期待、社會交往、認知興趣，等六大構面，發現中高齡花農相異性別、年齡、教育程度、銷售管道與營業收入等屬性在不同的構面下有顯著差異；而中高齡花農對農會與地方機構如農業試驗所、農業改良場所辦理之訓練內容瞭解與重視程度最佳，顯示花農較偏好農會與地方機構所提供之花卉知識教育訓練；而當中高齡花農對工作投入程度愈高，訓練參與動機愈強烈，其工作績效表現也愈佳。

關鍵字

工作投入、訓練參與動機、工作績效

並列摘要

This study conducts the related analysis between the job involvement and the motivation of training participation on professional elderly farmers in flower-planting industries. The method of data collection is questionnaire measurement assisted by promoters in local farmers’ associations. We sample the production and marketing team lists in Taiwan flower-planting production brochure according to the ratio of planting areas. The amounts of questionnaires we collected are 217 among three flower-planting districts in Taiwan, that is, the north, the midst , and the south of Taiwan.
With the variance analysis and the path analysis, we found that farmers with varied traits have significant influences on the job involvement and the motivation of training participation. This study allocates the motivation of training participation into six factors: the specialist status, the social stimulation, the social service, the outer expectation, the social contact, and the cognition of interests. We discover the elderly farmers have considerable differences in each factors when they are in different genders, ages, education degrees, market channels and profits. It is revealed that the flower farmers prefer the training courses hold by local and farmers’ associations as the elderly farmers pay their most attention on training courses hold by the agriculture research institutes and the agriculture research and extension stations. We also found that the higher job involvements the elderly farmers have, the stronger motivation of training participation they have. Moreover, their job performances are even better.

並列關鍵字

job involvement, motivation to training participation, job performance.

參考文獻

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