以AHP法探討伺服器品牌大廠的供應商遴選指標的權重決定分析

To analyze the criteria and weight of vendor selection for worldwide server brand companies by AHP model

黃秀米(Hsiu-mi Huang)

指導教授 ： 許秉瑜

國立中央大學/管理學院/企業管理學系碩士在職專班/碩士(2007年)

摘要

在國際化及愈趨競爭的環境裡，企業為提昇整體績效與利益，擴大市佔率並加強競爭力，對供應商的角色已重新定位，不再視其為敵人，並開始建立長久的策略夥伴關係。夥伴關係需建立強而有力的基礎，才能長久持續。因此成功的供應商管理必須建立在選擇有競爭潛力的供應商。在此種策略觀點下，由於供應商只有少數的買方，使得供應商免於在市場上與其它供應商競爭。而對於買方，則可享受垂直整合的利益，而不必做相對等的投資與承擔經營風險。簡言之，供應商的獲利和成長與其市場競爭不再相關，而是與買方同享獲利與成長。
由此可知，如果要想在國際企業上的競爭力有所提升，那麼供應商管理是一個不可避免的重要課題。知名國際品牌大廠如何選擇具有競爭潛力的供應商變得非常重要，選擇供應商的標準需符合企業的需求，但是供應商的選擇標準眾多，而且每家企業所重視的選擇標準也不盡相同，因此本研究極欲尋找出伺服器知名國際品牌大廠評選供應商的標準為何及所重視的優先順序，並以此為出發點來深刻探討並進行相關的分析與研究。
本研究初期經由文獻探討，及伺服器知名國際品牌大廠採購專家訪談後，將供應商選擇標準分為:一.成本;二.品質; 三.交貨; 四.技術;五.售後服務，在五個重要的準則之下共有十九個子因素。運用分析層級程序法（AHP），針對實務界專家進行問卷調查，匯集專家意見後，歸納出於準則及屬性之間的權重高低，以供伺服器品牌大廠於評選供應商之參考，同時亦提供給伺服器的供應商於內部資源分配及接單準備時應注意之事項。

關鍵字

供應商管理 ； 供應商遴選標準 ； 分析層級程序法

並列摘要

In the international and more competitive environment ,the role of suppliers is re-defined by the enterprise in order to increase the performance & benefit, broaden market share and enhance competitiveness. The supplier is not regarded as an enemy and the enterprise turn to develop long-term and strategic partnership. The partnership develops on a robust base and can be continue to extend. Therefore, successful supplier management is base on competitive vendor selection. In terms of strategy, suppliers only focus on keeping business relationship with a few buyers, which can avoid to compete with other suppliers. The buyers corresponsive can gain benefit of vertical integration without making equivalent investment and bearing operation risk. In brief, both suppliers and buyers can gain benefit and grow together.
Therefore, in order to enhance the competitiveness in the international enterprise, vendor management is an essential. It is very important to select competitive suppliers for the worldwide brand companies .The criteria of vendor selection has to comply with the companies’ demand. There’s too much criteria of vendor selection and the demand to each company is also different. Therefore, the research is investigating the criteria of vendor selection for the worldwide brand companies and understands the priority. The analysis and research will be made based on the above criteria.
In the research, the vendor selection criteria are generated based on the reference and comments from the procurement experts in worldwide brand server companies. It includes five main key factors :“ cost, quality, delivery, technology and after service” and 19 sub factors under the main key factors. Through the collection of questionnaires and the analysis of AHP, the priority of each criteria will be turned out. The analysis result can be not only for the reference of famous brand server companies to do vendor selection, but also provided to server suppliers for internal resource allocation and further business preparation.

並列關鍵字

vendor management ； Vendor selection criteria ； The Analysis Hierarchy Process

參考文獻

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