台灣美濃地區客家文化之設計研究

綜觀台灣特殊的地理環境及生活背景，於歷史亙久的發展中，產生了許多獨特的文化，包括：山地文化、閩南文化、客家文化等。為推展台灣文化，近年來由經濟部所提出之文化創意產業正持續的進行中，目前台灣已享譽國際的文化產業包含：琉園、法藍瓷、竹雕等，因此如何創造出屬於本土文化特色的產品，增加大眾對於文化的認同，讓更多人認識台灣這塊土地，實是目前重要的課題。本研究在進行文化設計研究時特別以美濃文化進行文化調查的研究，經由文獻收集、實地田野調查、問卷分析及設計發想，制定出文化設計之元素，並以飾品及服裝設計的方式來反映美濃文化，提升飾品設計的價值。本研究在設計轉化的過程中特將美濃客家文化分為形而上及形而下兩部分作為探討，藉由形而上的文化意涵及其文化感受，而形而下的文物造型則作為設計時的造形依據。為了讓更多人了解美濃的客家文化，本設計更大膽的將傳統文化與現代飾品及服裝做結合，以現代化傳統文物的方式來呈現設計。本研究之最終結果發現：1.美濃客家文化在形而上的文物中獨具有特殊意涵，屬內斂式及封閉式的精神表現。2.在進行設計時轉化特定的傳統文物時，若過度的應用抽象形會尙失原有文物的特色。3.美濃客家文化由於節省的風氣及困苦的生活方式造就了當地珍貴又樸實的生活文物。4.在從事文化設計的同時，一定要深入當地的文化，才能夠深刻的體驗其文化精神。

關鍵字

美濃、客家文化、文化設計

並列摘要

One of the cultural characteristics in Taiwan is the coexistence of different groups with diverse historic backgrounds in this island of unique geographic conditions; for instance, aboriginal culture, Hoklo culture, and Hakka culture. As to the arts and crafts of Taiwan that are worthy of international reputation include Tittot glass, Franz porcelain, and bamboo sculpture, etc. The essential issue currently for obtaining general culture identification and effectively introducing Taiwan worldwide is to explore appropriate approaches to produce more creations with unique characteristics of Taiwan. This study chose Meinung as the topic of culture research, by documentations gathering, actual field survey, questionnaire analysis and design, to establish fundamental elements of cultural design; in addition, for manifesting the new value of ornaments design of Meinung culture, this study applies the methods of ornaments and costumes design as well. For the purpose of this study, the Hakka culture in Meinung is divided into two parts -- formless and formal for performing a thorough research. The significance and comprehension of culture are related to the formless part, while the cultural relics of formal substance used as an important basis for designing projects. With the objective to make better understanding of Hakka culture in Meinung, this study positively combines traditional culture and modern ornaments/costumes to characterize a quite different representation compared with the traditional methods. By carrying on a complete research and design scheme, the following results are consequently discovered by this study: 1. The cultural relics in the formless part of Hakka culture in Meinung embrace a unique significance, which is rather different with relics of other culture. 2. During the designing process of transforming specific traditional cultural relics, the excess of applying abstract materials would result in a loss of the special features of original relics. 3. Apart from using the prime form of the cultural relics in designing, some materials of different nature can be applied for illustrating the special background and the significance of the relics. 4. The valuable while simple Hakka cultural relics in Meinung originated from their established economical living style. 5. It is necessity to perform practically all the designing process of this study in order to have a profound understanding of the native cultural spirit.