從工業設計雜誌封面分析臺灣設計的轉變

The Analysis of the Changes to Taiwan's Designs from Industrial Design Magazine Cover

林美婷(Mei-Ting Lin) ； 林榮泰(Rung-Tai Lin)

《藝術學報》 93期 (2013/10) Pp. 153-184

摘要

臺灣藝術設計發展倘若從民國44年成立手工藝推廣中心中心算起，至今已超過半個世紀，在全球持續推動文化創意產業思維下，設計過去的發展正是現在設計轉變的基石。「工業設計」雜誌成立至今近半個世紀，是臺灣第一本以設計議題為中心之刊物，紀錄的是臺灣設計最完整的脈絡與相關研究的發展。從會社發展、技術進步、科技影響至國際設計思維等，一路陪著臺灣經歷外來思維的洗禮、承受經濟蕭條的考驗、走過文化與創新的整合。雖然工業設計雜誌目前在臺灣的學術期刊中，並未獲得核心期刊之列，但對臺灣設計的發展與影響之重要性其可見一斑。各年代的「封面」所呈現的畫面是當時的設計工具、技術與關心的議題，因此本研究藉由雜誌封面蒐集與分析，再透過三位分別負責雜誌出刊之前、中、後期之專家所提供的資料進行交叉分析，資料顯示五十年來臺灣歷經九個階段的轉變，分別為幾何構成階段、在地技藝階段、人因工程階段、產品語意階段、生活機能階段、曲線擬像階段、電腦數位階段、情境感知階段以及創意全球等九個階段，從各階段的分析結果能得知臺灣五十年來，設計呈現的轉變與運用元素。當全球推動文化創意之際，了解自我文化的發展與在地特色的形成，成為重要的探究議題，臺灣的設計已過半世紀，在政府持續推動文化創意的當下，設計的過去發展脈絡更該被了解，因此本研究應具備研究之重要性。

關鍵字

工業設計雜誌 ； 臺灣設計轉變 ； 文化 ； 創意

並列摘要

If the development of art and design in Taiwan started from the establishment of the Handicraft Promotion Center in 1955, it has already been more than half a century. Under the influence of the international trend of promoting cultural and creative industry, the past of design development is the driving force of the design changes nowadays. The ”Industrial Design” magazine has been published for over half a century, it is the first publication that centers on design topics in Taiwan it documents the most complete and comprehensive development of Taiwan's design and its related researches. From social development, technique advancement, and technological influence to international design cogitations, it has been with Taiwan through the impacts of foreign thinking process, the test of global economic depression, and the integration of cultures and creativity. Though ”Industrial Design” magazine is not one of the core publications among all the academic publications in Taiwan, yet its influence to the development of design in Taiwan is significant.The front covers of the magazine of each generation displayed the design tools, technology, and the concerned issues of that time. Therefore, this research has collected and analyzed the magazine covers and performed cross analysis with the data provided by three experts who were responsible for the early, mid and post period of publishing the magazine. The data showed that Taiwan experienced a total of 9 phases of changes for the 50 years span; they are geometric composition phase, the local craftsmanship phase, the human factors engineering phase, the product semantics phase, the life functions phase, the curve fitting image phase, the computer digital phase, the situational awareness phase and the creative global phase. By analyzing the results from each phase we could see the changes in design and the design elements utilized for the past 50 years. As everywhere in the world is promoting cultural creativity, understanding the development of our cultures and the formation of local specialties has been an important topic to explore. It has been over half a century since design rooted in Taiwan. With the government continues to promote and develop cultural creativity, the past development of our design should be appreciated more, and this is the goal which our research is aiming at.

並列關鍵字

The Industrial Design magazine ； Taiwan design changes ； Culture ； Creation

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