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高爾夫運動參與動機之研究

Study on the Participation Motivation of Golf

摘要


高爾夫運動是現今相當受歡迎的休閒運動,本研究目的應用第二代統計分析方法-結構方程模式分析高爾夫運動參與動機模式的信效度與模型適配度,本研究以Amos統計軟體進行資料分析,本研究高爾夫運動參與動機量表主要是參考吳勤榮、林聰吉與卓宣安(2014)研究結果加以改編,共有四個構面分別為「成就需求」、「心理需求」、「社會需求」、「知識與健康需求」。研究結果顯示高爾夫運動參與動機模式具有良好模型適配度與信效度,本研究根據研究結果並提出相關建議提供政府與高爾夫相關業者參考。

並列摘要


Golf was quite a popular recreational sport nowadays. The study adopted the second generation statistical analysis methods--structural equation model (SEM) to analysis the reliability and validity as well as model fitness of participation motivation mode of golf, and took the statistical software Amos for data analysis. The scale of golf participating motivation is mainly adapted by referring to the research results of Chin-Jung Wu, Tsong-Jyi Lin and Hsuan-Ann Chuo (2014), which includes four aspects: achievement need, psychological need, social need and knowledge & health needs. The research results showed that the participation motivation mode of golf has good reliability and validity as well as model fitness. It is hoped that related suggestions can be put forward according to the results of this study, and this study results can provide reference for the government and related business operators.

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