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研究生: 曾馨儀
Tseng, Hsin-Yi
論文名稱: 即時通訊軟體的應用對國小親師溝通之影響
The Impact of Applying Instant Messenger on Teacher-Parent Communications in Elementary Schools
指導教授: 陳灯能
Chen, Deng-Neng
學位類別: 碩士
Master
系所名稱: 管理學院 - 高階經營管理碩士在職專班
Executive Master of Business Administration
畢業學年度: 109
語文別: 中文
論文頁數: 81
中文關鍵詞: 即時通訊軟體LINE親師溝通使用意圖
外文關鍵詞: instant messenger, LINE, teacher-parent communications, use intention
DOI URL: http://doi.org/10.6346/NPUST202100121
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  •   科技接受模式是探討個人對科技使用意圖的最有影響的理論之一。然而,有很多主要因素建立在理論基礎和實際狀況上,而這些因素會影響個別使用者。因此,本研究旨於探討即時通訊軟體的應用對國小教師親師溝通之正、負向影響。本研究亦採用溢出理論來探討影響國小教師使用LINE在親師溝通上的因素。參與研究有350位國小教師,量表設計為九個構面,包含:自主性、即時溝通、記錄保存、回復期待、公私分界、工作量過多、溝通效能差、正向態度、負向態度與使用意圖。
      本研究結果發現一些現象,如:一、即時通訊軟體LINE的使用自主性、即時溝通與記錄保存對國小教師在親師溝通具有正向態度之影響,不同年資與學校規模,在記錄保存上具有差異性;二、即時通訊軟體正向態度會對教師的使用意圖具有正向影響,且不同性別,在正向態度上具有差異性;三、教師對於通訊軟體的公私分界、工作量過多與溝通效能差會對親師溝通具有負向態度之影響,且不同學校規模,在工作量過多具有差異性。然而,教師對於通訊軟體的回復期待會對親師溝通未具有負向態度之影響;四、時通訊軟體負向態度會對教師的使用意圖具有負向影響。本研究亦發現教師使用LINE於親師溝通上,公私分界、工作量過多與溝通效能差這些負面因素仍須被重視。
      本研究發現即時通訊軟體的應用對國小親師溝通有正向與負向影響。因此,建議教育部應舉辦更多親師溝通增能研習,並可教導科技使用禮儀,可有效且和諧的使用智慧型手機進行親師溝通。

    The technology acceptance model (TAM) is one of the most influential models of individual's intention to accept and use technology. However, there are many primary factors might influence specific user based on its theoretical assumption and its practical effectiveness. Thus, our study aims to explore the positive and negative impact of applying instant messenger on teacher-parent communications in elementary schools. We also adopt the spillover theory to explore the factors that affecting the teacher-parent communication in elementary schools by using LINE. The 350 valid samples were collected and the orientation questionnaire was developed, consisting of nine elements, including autonomy, instant communication, record keeping, response expectations, public-private boundary, over workload, poor communication, positive attitude, negative attitude and use intention.
    Our results discovered a few particular phenomena, such as (1) There was a positive impact among autonomy, instant communication, record keeping, and positive attitude; moreover, there was a significance between record keeping and positive attitude according to different job tenure and school sizes; (2) The positive impact were discovered between positive attitude and use intention; furthermore, there was a significance between positive attitude and use intention in different gender; (3) There was a negative impact among public-private boundary, over workload, and poor communication and negative attitude; in addition, the significant difference showed in over workload and negative attitude in the different school categories. However, there was no significance between response expectations and positive intention; (4) There was a negative impact between negative attitude and use intention. Another finding of ours indicated that the importance of public-private boundary, over workload and poor communication on LINE instant messenger.
    In conclusion, our results discovered the importance of positive and negative impact of the applying instant messenger on teacher-parent communications. The ministry of education should hold more workshops for coaching the manner of accomplishing mutually beneficial interaction and harmonious between parenting and teaching by using the communication application on smartphone.

    第壹章 緒論 1
    第一節 研究背景與動機 1
    第二節 研究目的 4
    第三節 研究流程 5
    第貳章 文獻探討 7
    第一節 即時通訊之使用意圖 7
    第二節 正向態度 9
    第三節 負向態度 10
    第參章 研究方法 13
    第一節 研究架構 13
    第二節 操作型定義 15
    第三節 研究對象 18
    第四節 研究假說 18
    第五節 量表發展與設計 21
    第六節 資料處理與分析方法 28
    第肆章 資料分析與統計檢定 31
    第一節 預試量表 31
    第二節 正式量表檢測 32
    第三節 研究假說驗證 39
    第四節 受測者背景變項分析 44
    第五節 研究結果彙整 56
    第伍章 結論與建議 58
    第一節 理論意涵 58
    第二節 實務建議 66
    第三節 研究限制與建議 67
    參考文獻 69
    附錄一 74
    附錄二 80

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