簡易檢索 / 詳目顯示

研究生: 劉于瑄
Liu, Yu-Hsuan
論文名稱: 個人圖資部落格回應行為之研究
A Study of Commenting Behavior on LIS Personal Blogs
指導教授: 卜小蝶
Pu, Hsiao-Tieh
學位類別: 碩士
Master
系所名稱: 圖書資訊學研究所
Graduate Institute of Library and Information Studies
論文出版年: 2011
畢業學年度: 99
語文別: 中文
論文頁數: 114
中文關鍵詞: 個人圖資部落格回應行為內容分析
英文關鍵詞: LIS Personal Blog, commenting behavior, content analysis
論文種類: 學術論文
相關次數: 點閱:131下載:5
分享至:
查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報
  • 部落格(Blog)是Web2.0網路服務運用之一,其充分表達個人觀點的特性,使得網路資源更加豐富,也提升了資訊傳播的速度。部落格的人際互動性始於回應功能的開放,讀者藉由此功能將文章的看法、問題等公開分享,並藉由部落客或其他使用者共同討論的過程,無形中產生有別於實際生活的人際關係。圖資領域也嘗試以部落格作為機構與使用者間互動的平台之餘,更多則是以分享知識性或學習性的內容,因而逐漸建立起新知傳播的專業形象,同時研究也指出資訊性部落格比情感性部落格互動性來得踴躍之情況下,圖資部落格的互動性為何?本研究嘗試以內容分析,言談分析以及序列分析法探討個人圖資部落格內容特性與關聯性,並結合訪談分析資料進一步瞭解部落客與回應者間的互動情形。研究結果顯示:(1)個人圖資部落格之目的以資訊分享為主,交流形式雖單純、但回應率頗高;(2)回應的對話行為轉換以「問題→回答」顯著性最高;(3)部落客在部落格的互動環境中,是扮演問題解決的角色,且臺灣與大陸回應者對部落格互動看法有所差異,後者對於能夠與部落客或回應者見面的態度比前者更積極。最後本研究提供相關建議,包含個人圖資部落格文章內容之建議、使用者互動關係之改善以及後續研究建議之參考。

    Blog is one of Web2.0 web services and could fully express personal views, which makes website resources more abundant and enhances the speed of information communication. The interaction of the blog began in “give a comment” function, the readers could share the views and problems as well as have relationships different from real life by the process of discuss with bloggers and other users. Library and Information Science (LIS) field not only uses blog as the interaction between institutions and users of the platform, more share knowledge or learning content, thus gradually built up the professional image of new information communication. The related researches also pointed out that the frequency and influence degree of interaction, the informative blogs interact with their readers more frequently than affective blogs, and what is the interaction on LIS Personal Blogs? This study attempts to investigate LIS Personal Blogs content characteristics, relation and users interaction by content analysis, discourse analysis, sequence analysis, and interview. The results indicate that: (1)The main purpose of LIS Personal Blogs is information sharing, the interaction is simple, but the high comment rate;(2) The most significant commenting behavior translation is "questions→answer "; (3)Bloggers in an interactive environment, play a role in problem solving. The commenters in Taiwan and China views differ, the latter’s attitude that can meet with bloggers or other commenters in reality is more positive than the former. Finally, this study provides some suggestions on LIS Personal Blogs post, improving the user interaction and benefit further research.

    目次…………………………………………………………………………………vii 表次………………………………………………………………………………viii 圖次…………………………………………………………………………………x 第一章 緒論…………………………………………………………………………1 第一節 研究背景與動機……………………………………………………1 第二節 研究目的與發問……………………………………………………4 第三節 研究範圍與限制……………………………………………………5 第四節 名詞解釋……………………………………………………………6 第二章 文獻探討……………………………………………………………………7 第一節 部落格使用行為……………………………………………………7 第二節 回應行為……………………………………………………………17 第三節 圖資部落格相關研究………………………………………………27 第三章 研究方法與設計…………………………………………………………33 第一節 研究方法…………………………………………………………33 第二節 研究對象…………………………………………………………40 第三節 研究架構與流程…………………………………………………42 第四章 研究結果……………………………………………………………45 第一節 個人圖資部落格之使用現況………………………………………45 第二節 個人圖資部落格之文章內容特性…………………………………51 第三節 個人圖資部落格之回應內容特性…………………………………55 第四節 個人圖資部落格文章與回應之關聯分析…………………………61 第五節 綜合討論……………………………………………………………76 第五章 結論與建議………………………………………………………………82 第一節 研究結論……………………………………………………………82 第二節 研究建議……………………………………………………………84 參考文獻……………………………………………………………………………86 附錄一、個人圖資部落格部落客訪談大綱…………………………………………94 附錄二、 個人圖資部落格回應者訪談大綱………………………………………95 附錄三、 訪談錄音騰寫紀錄………………………………………………………96 附錄四、 個人圖資部落格文章目的與回應內容特性之關聯表…………………111 附錄五、 個人圖資部落格文章主題與回應內容特性之關聯表…………………113 附錄六、 個人圖資部落格文章形式與回應內容特性之關聯表…………………114

    中文
    王石潘(1991)。傳播內容分析法:理論與實證。臺北市:幼獅。
    王柯斐(2007)。部落格意見領袖特質與互動性之關聯研究。世新大學企業管理學研究所碩士論文,未出版,臺北市。
    王盈文、楊美華(2006)。圖書館部落格之發展與應用探析。圖書與資訊學刊,56,58-72。
    戈立秀(2007)。部落客之資訊蒐集與分享行為之研究。國立台灣大學圖書資訊學研究所碩士論文,未出版,臺北市。
    呂傑華(1989)。我國報紙回應者投書版投書行為之研究 。私立文化大學新聞研究所碩士論文,未出版,臺北市。
    吳筱玫(2003)。網路傳播概論。臺北市:智勝文化。
    林克寰(2004)。妳不能不知道的部落格-Blog 是什麼碗糕啊?。上網日期:2004年5月11日,取自:http://jedi.org/blog/archives/003856.html
    陳信宏(2006)。從Blog 使用目的,探討部落格商機。 國立台灣科技大學碩士論文,未出版,臺北市。
    陳盈蓁(2010)。大學圖書館部落格迴響之研究。國立台灣大學圖書資訊研究所所碩士論文,未出版,臺北市。
    陳韻如(2009)。部落格經營研究—社交智能對部落格社會互動與內容之影響。國立中央大學資訊管理研究所碩士論文,未出版,桃園縣。
    張漢祥(2007)。數位學習Podcast推播機制之探討—以華語文學習為例。國立台灣師範大學圖書資訊學研究所碩士論文,未出版,臺北市。
    洪瑞凰(2009)。美食Blog使用者之資訊分享行為。私立輔仁大學圖書資訊學系研究所碩士論文,未出版,臺北縣。
    洪淑芬(2005)。部落格(blog)之特質與發展現況-應用於圖書館服務之探討。國家圖書館館刊,2,27-71。
    波仕特線上市調網(2007)。2007年Blog使用調查:個人部落格已成網民新運動。上網日期: 2007年5月,取自:http://www.pollster.com.tw/report/20070720/index.htm
    高明(2006)。研究所教育研究法分類題庫。臺北市:鼎茂。
    黃惠莉(2006)。Blog溝通訊息之內容分析。國立雲林科技大學企業管理研究所碩士論文,未出版,雲林縣。
    許禎元(2003)。內容分析法的研究步驟與在政治學領域的應用。師大政治論叢,台灣師範大學政治學研究所,1,1-29。
    梁鴻栩、林泰宏(2006)。從BLOG@TKULib計畫來思考圖書館網誌服務。Web 2.0與圖書館研討會論文集。臺北,117-136。
    創市際市場研究顧問公司(2009)。廣泛使用部落格,朋友為選擇部落格的主要因素。2010年9月,取自:http://funp.com/blogs/info.php?blog_id=2250#p=982296
    創市際市場研究顧問公司(2009)。2009年12月創市際網路社群篇。2010年9月,取自: http://www.insightxplorer.com/specialtopic/2009_12_community.htm
    創市際市場研究顧問公司(2010)。2010年03月創市際上網行為篇。2010年9月,取自: http://www.insightxplorer.com/specialtopic/2010_03_19.htm
    游曉芬(2008)。大學圖書館之Blog建置研究。私立輔仁大學圖書資訊學系研究所碩士論文,未出版,臺北縣。
    赫莉萍(2007)。博客意見的傳播現象研究。吉林大學新聞學研究所碩士論文,未出版,吉林市。
    劉泓君(2010)。從Twitter 看網路傳播模式的發展與創新。東南傳播,東南傳播雜誌社,2,53-58。
    蘇彥豪(1996)。公共與私密的交疊:台灣學術網路空間結構的理論初探。第一屆資訊科技與社會轉型研討會。臺北市:中央研究院社會所。

    英文
    Aharony, N. (2009). An exploratory analysis of librarians’ blogs: their development, nature and changes. Aslib Proceedings, 61(6), 587-604.
    Aharony, N.(2010).LIS Blog Comments: An Exploratory Analysis. Libri, 60(1),65–77.
    Ali-Hasan, Noor F. and Adamic, L. A. (2007). Expressing Social Relationship on the Blog through Links and Comments. The International Conference on Weblogs and Social Media, ICWSM’2007 Boulder, Colorado, USA.
    American Library Association (2005). Mission. Retrieved 12 August, 2007 from http://www.ala.org/ala/ourassociation/governingdocs/policymanual/mission.htm
    Audience, C. M. (2004). Structure and authority in the weblog community. The 54th Annual Conference of the International Communication Association.
    Austin, J. L. (1962). How To Do Things With Words. Oxford: Oxford University Press.
    Bakeman, R. (1986). Observing interaction : an introduction to sequential analysis. Cambridge New York: Cambridge University Press.
    Bar-Ilan, J. (2007). The use of Weblogs (blogs) by librarians and libraries to disseminate information. Information Research, 12(4), 323. from http://InformationR.net/ir/12-4/paper323.html
    Blood, R. (2002). The Weblog Handbook: Practical Advice on Creating and Maintaining Your Blog. Cambridge MA: Perseus Publishing.
    Boutin, P.(2008). Twitter, Flickr, Facebook Make Blogs Look So 2004. Wired, 16. Retrieved Octorber 20, 2008, from http://www.wired.com/entertainment/theweb/magazine/16-11/st_essay
    Chen, S. (2009). Can Blogging Help Cataloging?Using a Blog and Other Web 2.0 Tools to Enhance Cataloging Section Activities. Libr Resour Tech Serv, 53(4), 251-260.
    Cho, K., Schunn,C. D., & Charney, D., (2006). Commenting on Writing:Typology and perceived Helpfulness of Comments from Novice Peer Reviewers and Subject Matter Experts. Written Comminication, 23(3), 260-294.
    Clyde, L. A. (2004a). Weblogs and libraries: the potential and the reality. Online Information 2004 Proceedings, London, UK. Oxford: Learned Information, 207-213.
    Clyde, L. A. (2004b). Weblogs and Libraries, Oxford: Chandos Publishing.
    Crawford, W. (2010). But Still They Blog. Online,34(2), 58-60.
    Dvorak, J.C. (2002). The blog phenomenon, PC Magazine, Retrieved March 21, 2008 from www.pcmag.com/article2/0,1759,81500,00
    Dearstyne, B. W. (2005). Blogs:The New Information Revolution?.Information Management Journal, Sep/Oct, 38-44.
    Dennen, V.P., Pashnyak, T.G.(2008). Finding community in the comments:the role of reader and blogger responses in a weblog community of practice. Int.J. Web Based Communities,4(3), 272-283.
    Farkas, M. (2010). Finding Your Voice:Blogging for Career Advancement and Networking. American Library, 41(4), 28.
    Fichter, D.(2001).Blogging your life away. Online,25(3), 69.
    Figueredo, P.(2005). Blogs and Blog Advertising , Target Market.
    Foulger, D. (2005). Models of the Communication Process. Paper presented at the meeting of the National Communication Association, from http://davis.foulger.info/research/unifiedModelOfCommunication.htm
    Fullwood, C., Sheeha,N., & Nicholls, W. (2009). Blog Function Revisited:A Content Analysis of MySpace Blogs. CyberPsychology and Behavior,12(6), 685-689.
    Gahran, A. (2004). Blogging style: The basic posting formats (Series Index)”. Contentious, Retrieved October 26, 2006, from http://www.contentious.com/2004/09/21/link-blurbs-basic-blog-post-formats-part-1/
    Graham, B.L., (2002). Why I weblog: a rumination on where the hell I’m going with this website, Rodzvilla, J. (Ed.), We’ve Got Blog: How Weblogs are Changing our Culture, Retrieved May 22, 2008, from www.bradlands.com/words/maybe/maybe02.html
    Gurak, L., S. Antonijevic, L. Johnson, C. Ratliff, & J. Reyman. (2004). Introduction: Weblogs, rhetoric, community and culture. In Into the blogosphere: Rhetoric, community, and culture of weblogs, from http://blog.lib.umn.edu/blogosphere/introduction.html
    Halavais, A. (2002). Blogs and the "social weather". Maastricht, The Netherlands: Internet Research 3.0.
    Herring, S., Scheidt, L. A., Bonus, S., & Wright, E. Wright.(2004). Bridging the gap: A genre analysis of weblogs. Proceedings of the 37th Hawaii International Conference on System Sciences (HICSS'04), Big Island, Hawaii.
    Hu M., Sun, A., and Lim E. (2007). Comments-Oriented Blog Summarization by Sentence Extraction. Proceedings of the Sixteenth ACM Conference on Information and Knowledge Management, CIKM 2007, Lisbon, Portugal.
    Java, A., Song, X., Finin, T. & Tseng, B. (2007). Why we twitter: understanding microblogging usage and communities. The 9th WebKDD and 1st SNA-KDD 2007 workshop on Web mining and social network analysis. San Jose(Chair), In California , USA.
    Jeremy,W.(2006).Blog marketing:the revolutionary new way to increase sales, build your brand, and get exceptional results. McGraw-Hill.
    Judit, B.I.(2005). Information Hub blogs. Journal of Information Science, 31(4), 297-307.
    Johnson,T. J.,& Kaye, B. K. (2004). Wag The Blog How Reliance On Traditional Media And The Internet Influence Credibility Perceptions Of Weblogs Among Blog Users. Journalism & Mass Communication Quarterly, 81(3), 622-642.
    Johnson, K. (2008). Are Blogs Here to Stay?:An Examination of the Longevity and Currency of a Static List of Library and Information Science Weblogs. Serials Review,34, 199-204.
    Kevin (2009). Why Blogging Can’t Be in Micro-Blog Format. Retrieved from http://blogtipz.com/2009/02/08/why-blogging-cant-be-in-micro-blog-format/
    Kjellberg, S. (2010). I am a blogging researcher:Motivations for blogging in a scholarly context. First Monday, 15(8), 8.
    Krishnamurthy, S. (2002). The Multidimensionality of Blog Conversation:The Virtual Enactment of September 11. The Netherlands: Internet Research 3.0, Masstricht.
    Lange, P. G. (2007). Commenting on comments: Investigating responses to antagonism on YouTube. The Annual Conference of the Society for Applied Anthropology, Tampa. from http://sfaapodcasts.files.wordpress.com/2007/04/update-apr-17-lange-sfaa-paper-2007.pdf
    Lasswell, H. D. (1948). The Structure and Function of Communication in Society. L. Bryson, ed., The Communication of Ideas, New York: Harper.
    Lazonder, A.W., Wilhelm, P. & Ootes, A.W. (2003). Using sentence openers to foster student interaction in computer-mediated learning environments. Computers & Education, 41, 303.
    Lenhart, A.(2006). Bloggers: A portrait of the Internet’s new storytellers. Pew Internet and American Life Project, Retrieved July 19, 2009, from www.pewinternet.org/PPF/r/186/report_display.asp
    Macmillan Dictionary. http://www.macmillandictionary.com/
    Miller, C. R., & Shepherd, D. (2004). Blogging as social action. Into the blogosphere: Rhetoric, community, and culture of weblogs, ed. L. Gurak, S. Antonijevic, L. Johnson, C. Ratliff & J. Reyman, from http://blog.lib.umn.edu/blogosphere/blogging_as_social_action_a_genre_analysis_of_the_ weblog.html
    Mishne, G., & Glance, N.(2006). Leave a Reply: An Analysis of Weblog Comments. In: 3rd Annual Workshop on the Weblogging Ecosystem, at WWW 2006.
    Nardi, B. A., Schiano, D. J., Gumbercht, M., & Swartz, L. (2004). Why We Blog. Communcations of The ACM,47(12), 41-46.
    Pavlou, P.A., & Dimoka A. (2006). The Nature and Role of Feedback Text Comments in Online Marketplaces: Implications for Trust Building, Price Premiums, and Seller Differentiation, Information Systems Research, 17(4), 391-412.
    Ritter, A., Cherry, C., & Dolan, B. (2010). Unsupervised Modeling of Twitter Conversations. NAACL 2010.
    Rodriguez, J. (2010). Social Software in Academic Libraries for Internal Communication and Knowledge Management: A Comparison of Two Reference Blog Implementations. Internet Reference Services Quarterly, 15(2), 107-124.
    Schramm, W. (1954). How communication works. In W. Schramm (Ed.), The process and effects of mass communication. Urbana, IL: University of Illinois Press.
    Searle, J. R. (1969). Speech Acts. Cambridge: Cambridge University Press.
    Song, X., Chi, Y., Hino, K., & Tseng, B. (2007). Identifying opinion leaders in the blogosphere. The sixteenth ACM conference on Conference on information and knowledge management, 971-974.
    Stephens, M., & Collins, M. (2007).Web2.0, Library 2.0, and the Hyper linked Library. Electronic Journal Forum,33, 253-256.
    Stone, A. R. (1991). Will the Real Body Please Stand Up? Boundary Stories about Virtual Cultures? In M. Benedikt (Eds.), Cyber Space: First Steps. Cambridge, MA: MIT Press.
    Thelwall, M. (2009). MySpace comments. Online Information Review,33(1), 55-76.
    Trevino, E. M. (2005). Blogger Motivations:Power, Pull, and Positive Feedback. The 6th International Conference of the Association of Internet Researchers, AoIR 6.0, Chicago Marriott Downtown.
    Zhu, E. (1996). Meaning negotiation, knowledge construction, and mentoring in a distance learning course. Proceedings of Selected Research and Development Presentations at the 1996 National Convention of the Association for Educational Communications and Technology (18th National Convention), Indianapolis.
    Wikipedia.org. Wikipedia: Blogosphere. http://en.wikipedia.org/wiki/Blogosphere

    下載圖示
    QR CODE