質感之象徵意象在視覺傳達設計創作之研究

A Study on the Creation of the Symbolic Imagery of Texture within Visual Communication Design

陳采青(CHEN TSAI-CHING)

指導教授 ： 張柏舟

國立臺灣師範大學/藝術學院/設計研究所/碩士(2000年)

摘要

質感(texture)，或稱肌理、質地、物肌，是決定材料表面主要特徵之一，是視覺藝術媒體之一，與形狀、色彩同為造形的要素。除了物體本身的形態外，肌理是操縱視覺心理最直接的一種因素。
綜觀今日生活環境中充斥著各式各樣之物品，每者皆有其特殊之肌理，因為材質與肌理互為表?堙A各種材質都藉著質感來顯露其面貌，也透過肌理來表達材質的特性，使人們在視覺、觸覺上擁有不同的感覺；因此人類的視覺經驗，並不需要依賴觸覺，而直接藉由視覺就可以感覺到重量、溫度以及乾濕等物體表面的性質；此外，不同的肌理亦有其特殊之象徵，其象徵意象會隨著時空環境、個人感受情緒等因素而有截然不同之詮釋。
象徵(symbol)是抽象情感最好的表達方式，是藝術品重要的表現方式之一，亦是常見的創作手法，如竹子象徵志節、獅子象徵勇敢；適度的象徵表現，可增添藝術創作的深度與廣度，達到「言在此，而意在彼」的意境。藉著象徵具有的表意、濃縮、標示美的本質之功能，創作者可用來指涉事物的內涵。
故本研究主旨在透過不同肌理之構成與象徵意象，作為設計創作的取材，將腦中奔騰的圖像，輔以電腦繪圖工具的操作，重現創作的精髓，傳達設計者的創作意念及深層心理感受。

關鍵字

質感象徵 ； 象徵意象 ； 視覺意象

並列摘要

Texture is one of the crucial factors in determining the appearance of material along with shape and color. Other than the shape, it is the one that most impacts the visual psychology.
As our environment is bombarded with all kinds of material, each possessing its unique texture, material and texture become integrated to create our experience of sight and touch .Our experience of sight does not necessary depend on touch, but rather we can directly feel the weight, temperature and humidity of the surface quality of the object through sight. Besides, different textures have their unique symbols, and the symbols will be interpreted differently according to the environment and personal feeling.
Symbol is the best expressing of abstract feeling. It is a significant expression of art, and is common in artistic creation. As the bamboo symbolize perseverance, and the lion, courage; an appropriate symbolic expression may enhance the depth and width of artistic creation. Art is marking of human creation in showcasing the function and quality of beauty in the objects by using the foot of a symbol. Although the symbol is external, it expresses the reality of the inner world.
The objective of this study is project the vision in motion in our mind by using different structures and symbolic meanings of texture. It is to be the design material to be assisted by computer tools in refocusing on the essence of artistic creation, in the communication of the concept and deepest feeling of the designer.

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