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高職廣告設計科學生想像力與專題製作學習成就相關之探討

The Relation of Imagination and Learning Performance of the Advertising Design Students toward Project Study Courses in Vocational High School

Abstracts


本研究旨在探討高職廣告設計科學生想像力與專題製作學習表現之相關。本研究以台北市私立復興商工三年級學生為研究對象,採問卷調查法。經描述性統計、獨立樣本t檢定及Pearson積差相關,分析其想像力、學習成就之表現情形及想像力與學習成就之關係,研究結果如下,一、高職廣告設計科學生想像力之表現情形程度略高,二、高職廣告設計科學生專題製作學習成就之表現情形程度略高,三、想像力與專題製作學習表現之關係呈現正相關。

Parallel abstracts


The purpose of this study is the relation of imagination and learning performance of the advertising design students toward project study courses in vocational high school. By analyzing the survey data in statistics method. The samples are learning advertising design students in vocational high school. The numbers of sending questionnaires were 50. Total of 42 questionnaires were received, 8 of them were returned to the surveyor, So the total number of valid questionnaires retrieved was 42. The data analyzed by SPSS 20 with descriptive statistical analysis, independentsamples t-test and Pearson correlation coefficient procedure. In result, the advertising design students in vocational high school at the imagination and project study courses situation at the level of medium. And imagination and learning performance of project study courses was a positive correlation.

References


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梁朝雲、李元榮(2010)。想像力研究對資訊傳播學域的啟發。資訊傳播研究。1(1),89-113。
鄭友超、呂淑娟、陳泉源、蘇俊鍵(2012)。國中學生電腦焦慮與學習成就關係之研究。長庚人文社會學報。5(1),125-157。
許育齡、梁朝雲、林志成(2013)。教師發揮教學設計想像力的心理與環境相關因素暨結構模型初探。當代教育研究。21(2),113-148。
許育齡、黃文宗、林立中(2012)。視覺傳達設計學習者發揮想像的內在因素探索與驗證。藝術教育研究。23,41-66。

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