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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 133 ) 〈TOP〉
  1. 王雯宗、朱盈蒨(2010)。旅遊目的地意象與促銷活動對旅遊意願及旅遊行爲之影響研究 -以澎湖爲例。島嶼觀光研究,3(1),113。
  2. 沈婉婷(2013)。外籍旅客來臺旅遊目的地意象、知覺價值與幸福感關係之研究。國立高雄餐旅大學,高雄市。
  3. 沈進成、楊安琪(2006)。旅遊體驗、旅遊意象、滿意度及忠誠度影響關係之研究-以臺糖烏樹林園區為例。生物與休閒事業研究,4(1),1-21。
  4. 沈進成、廖若岑(2005)。不同旅遊意象遊客之旅遊體驗與忠誠度影響關係之研究-以華山咖啡為例。生物與休閒事業研究,3(1),43-56。
  5. 於忠苓(2003)。臺灣中部溫泉區遊客重遊意願之研究。未出版碩士論文,臺中健康暨管理學院,臺中市。
Times Cited (1) 〈TOP〉
  1. 林琨錡(2015)。在地藝術家創作中的旅遊目的地地方意象之研究。虎尾科技大學休閒遊憩研究所學位論文。2015。1-140。 
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