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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 1 ) 〈TOP〉
  1. 《透視記憶》 史奎爾&肯戴爾 著 洪蘭 譯 遠流出版
Times Cited (7) 〈TOP〉
  1. 徐美霞(2008)。製造業企業創新、產業競爭強度與企業績效關係之研究。中原大學企業管理研究所學位論文。2008。1-82。 
  2. 林明昌(2002)。市場導向與行銷策略配合對行銷績效影響之研究--以台灣重電馬達業實證為例。中原大學企業管理研究所學位論文。2002。1-96。
  3. 許正杰(2003)。矽智財產業中技術特性因子影響企業技術取得模式之研究。中原大學企業管理研究所學位論文。2003。1-83。
  4. 吳信德(2007)。技術策略建構與發展之個案研究。中興大學企業管理學系所學位論文。2007。1-81。
  5. 吳哲東(2010)。轉換型領導與組織創新氣候對新產品研發績效之關聯性研究。臺北大學企業管理學系學位論文。2010。1-74。
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